Bray Leino Media are a skilled team of media professionals, media & communications planners, strategists and channel specialists responsible for media trading. We cover all channels; digital, out of home, radio, print, cinema, TV and all forms of VOD, as well as creative media solutions and partnerships. We work with clients as part of a ‘full service’ in conjunction with the Bray Leino creative offering, as well as media only business, working with clients direct.
The Media Manager plays a crucial role in building strong, trusted relationships with clients while acting as their primary media contact. This position requires a deep understanding of client businesses, markets, and audiences to develop and execute effective media strategies. The Media Manager is responsible for crafting media plans, ensuring competitive rates, assessing campaign performance, and integrating media efforts with broader creative and strategic objectives. Additionally, they stay informed about industry trends, identify innovative opportunities, and contribute to new business pitches.
Key Responsibilities:
* Develop thorough understanding of client business, products, markets and audiences.
* Able to understand, assimilate and question the brief and set media goals and objectives.
* Build and implement media plans as appropriate, ensuring the client receives most competitive media rates available and that campaigns are delivered as agreed by implementation teams and media stakeholders.
* Assess media and ROI performance to drive learning and demonstrate effectiveness.
* Work with account teams to ensure that media is integrated with creative and strategic outputs and campaigns are executed well.
* Communicate deliverables and timings to clients and colleagues.
* Keep clients up to date with the changing media landscape and identify any creative, new or innovative opportunities to be included in proposals.
* Effectively manage administration from client billing to timesheet completion.
* Address and escalate any client-related issues as needed.
* Build relationships with media owners to maintain and develop relationships, resolve any problems and gather market intelligence.
What we are looking for...
* Possess a thorough understanding of all media channels.
* Demonstrate a proactive approach, critical thinking, and a commitment to delivering high-quality work efficiently.
* Ability to work both independently and collaboratively, adapting to business needs.
* Experience in developing strategic media proposals and implementation plans.
* Strong understanding of the industry and modern best practices.
* Ability to negotiate effectively if required.
* Skilled in building strong relationships with clients across all levels of seniority.
* Experienced presenter with excellent written and verbal communication skills.
* Ability to process and apply new information quickly.
* Strong analytical and problem-solving skills, including numerical competency where required.
* Ability to identify and develop commercial opportunities that contribute to agency growth.
* Proficiency in all necessary software tools, including Excel, PowerPoint, Word, Outlook, TGI & Touchpoints via Telmar, and Nielsen AdIntel.
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