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* Project Location(s): London (work from home available for few days)
* Work time: Full time
Professional Skills & Qualifications
* An experienced agency-side digital marketer working across B2C/B2B business, particularly B2B
* Highly analytical, thorough and curious, able to analyse, present and execute recommendations
* Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
* Experience working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc)
* Comfortable working in a commercial, ROI driven environment
* Desired: Knowledge of HTML/CSS and website administrations
Benefits
* A competitive salary in the range of £40,000 – £50,000 dependent on experience
* 23 days holiday, increasing to 25 – plus bank holidays.
* Training and development opportunities – technical, professional and other exciting skills
* The chance to immerse yourself in, and learn from, international client projects.
* Company pension scheme – client contribution of 4%, employees 5%.
* Maternity and paternity benefits.
* Private medical insurance.
* Flexible working including core hours, flexible and extended lunch breaks, late starts for business travellers and remote working.
* Cycle to work scheme with secure cycle parking (and showers and a drying room at the office!).
* Retail and gym discounts.
* Quarterly employee awards
* Regular team socials
* Company laptop
* Opportunity to advance your career
* Fantastic agile working environment
Responsibilities Include:
* Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
* Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
* Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
* Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
* Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
* Implement link building campaigns in coordination with client SEO goals
* Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
* Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
* Research and administer social media tools in support of clients’ social media strategy
* Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
* Monitor and evaluate search results and search performance across the major search channels
* Communication to team and management on project development, timelines, and results
* Work closely with the other team members to meet client goals
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