Site Name: GSK HQ, Australia - Victoria - Abbotsford, Mississauga Milverton Drive
Posted Date: Mar 11 2025
The Global Medical Digital Excellence and Embedding team has strong partnerships with our priority markets’ medical teams and digital leaders, with clear focus to change the digital mindset of our in-office and field staff, helping to improve their confidence in – and use of – digital channels, data and analytics, new tech features and products, and omni-channel execution. This includes virtual meetings and virtual conferences, digitized medical presentations, 1:1 email, mass Email, the Medical Affairs Portal, social channels and listening, congress and conference booth technologies, and more.
In this role, the Global Medical Digital Excellence Manager will build relationships of trust and be accepted as a valued partner within priority Global and LOC medical teams. You will be able to influence and help inform decisions into future facing capabilities that drive the business forward. You will help embed digital channels and supporting tech features, and support omni-channel user journey execution, at the LOC level.
You are a digital channels expert who can explain clearly to your business customers through developing guidance, frameworks, and best practices to simplify the understanding and uptake of utilizing the entire GSK digital and tech suite. Use of metrics and communications is important to drive uptake and share what good looks like, helping to drive improved confidence in digital, helping teams use and incorporate digital into their business plans. You will also need to understand and follow our governance and compliance frameworks.
In this role you will
* Be a valued expert and consultant for digital channels and omni-channel customer experiences, and optimized use, within Medical Affairs for Global and LOC Medical teams
* Embed new tech features / GenAI tools into the Global and LOC medical teams with adequate support from the Therapy Area and Regional Tech partners, tech product teams and medical capabilities teams.
* Develop and own the medical digital channels and omni-channel ecosystem documents, guidance and frameworks (Best Practice, Showcase, Playbooks, Medical Affairs user journeys) consumed by LOC and Global Medical Affairs partners
* Partner with Global Medical Teams, Global Medical Communications and Global Congress Teams to identify opportunities to disseminate and support localization and adoption of scientific content and omni-channel user journeys in priority LOCs.
* Provide leadership and innovation in data and analytics by using advanced dashboards to derive insights which lead to new business opportunities
* Identify gaps between current capabilities and strategic objectives and benchmark against industry best practices and competitor strategies
Qualifications & Skills:
We are looking for professionals with these required skills to achieve our goals:
* Degree in Science, Mathematics, Engineering, Business Management, Digital or related field and/or the areas of specialization and practical on the job-related education experience
* Strong interest and ability to keep up to speed with the latest relevant technologies and the digitization of our business model (e.g. genAI).
* Marketing Automation (email campaigns, customer segmentation, analytics)
* Multi-channel and omni-channel experience, data insights & exploring new data and AI capabilities
* Experience with Virtual/Hybrid/Live event platforms and features, and end to end execution via digital engagement across multiple channels.
Preferred Qualifications & Skills:
* Digital Systems experience in Medical/Pharma environment highly desired.
* Excellent relationship management, strong influencing, and communication skills
* Sales Force Marketing Cloud, Veeva CRM, Veeva Events Management, Azure/PowerBI, AEM, Tealium
* Virtual Events Platforms (On24, Zoom, Spot Me, Teams Live Events)
* Experience in delivering business impact through process and tech enabled solutions
Closing Date for Applications: Monday 25th March 2025
Please take a copy of the Job Description, as this will not be available post closure of the advert. When applying for this role, please use the ‘cover letter’ of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. The information that you have provided in your cover letter and CV will be used to assess your application.
During the course of your application, you will be requested to complete voluntary information which will be used in monitoring the effectiveness of our equality and diversity policies. Your information will be treated as confidential and will not be used in any part of the selection process. If you require a reasonable adjustment to the application / selection process to enable you to demonstrate your ability to perform the job requirements, please contact 0808 234 4391. This will help us to understand any modifications we may need to make to support you throughout our selection process.
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Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
As an Equal Opportunity Employer, we are open to all talent. In the US, we also adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class*(*US only).
We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
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