Application Declaration: I certify to the best of my knowledge and belief that the information given in this application is true and accurate. I understand that if the information is false or misleading it may lead to any offer of employment being terminated or withdrawn. By submitting an application I confirm that I have demonstrable evidence of right to work in the UK. Please note: the EFI is unable to accept applications from those who require employer sponsorship.
Data Protection: Please read our Privacy Notice for our Recruitment & Selection Process detailing how we process and safeguard your personal information in accordance with the General Data Protection Regulations (GDPR). We are committed to the safe and secure handling of all personal information we hold for individuals and we are transparent about why we need, how we use and how we store your personal information.
Safeguarding Statement: At the EFI, safeguarding and promoting the welfare of children, young people and vulnerable adults is paramount. We expect all our staff and prospective staff to share this commitment. Please read our Safeguarding Policy here for further information.
Closing Date: 01/04/2025
Head of Marketing
Education for Industry Group
Full-Time
Permanent
Electra House – London, EC2M 6SE
About the Role:
Education for Industry Group (EFI) is a charity that specialises in the creation and operation of industry-led specialist education & training, to deliver job-ready graduates in the fashion, retail and beauty sectors.
EFI Group are looking for a Head of Marketing to play a key role in driving our growth strategy, predominantly focussed on the Fashion Retail Academy and the London College of Beauty Therapy. Reporting to the Director of Marketing & Sales, you will be responsible for supporting the Marketing team to deliver impactful digital, social, content, offline advertising and event campaigns. Success in this role requires the ability to build high-performing, goal-driven teams that deliver real impact.
Marketing activities across the businesses are focussed on driving measurable results to achieve our KPIs for brand awareness, digital engagement and event attendance leading to applications and enrolment. You will have a proven track record of successfully launching new products and driving growth in the market to achieve our targets.
You will have direct line management of our Digital Manager, Applicant Services Manager, Media Manager and Brand Communications Manager with a wider team remit of 18 staff.
About You:
* Qualifications: Ideally you will hold a BA (hons) degree in marketing or relevant subject and/or significant experience in a marketing management role. A role within the education sector would be an advantage.
* Experience: Proven track record in delivering successful digital marketing and social media campaigns, with experience in team leadership and CRM systems (preferably Microsoft Dynamics).
* Expertise: Strong knowledge of SEO, PPC, keyword research, and advanced proficiency in tools such as Google Analytics, Google Ad Manager, Power BI, HubSpot, and SEMrush.
* Passion: A natural collaborator with excellent relationship-building and interpersonal skills, driven to work effectively across diverse teams and stakeholders.
* Attributes: You will be an enthusiastic and positive leader, a quick thinker who is agile and able to multi-task.
If you feel your skills and experience would fit well within our team and you meet many, but not all of our listed qualifications for this role, please apply or get in touch with our Recruitment Team to discuss further.
Why EFI? We foster a culture where our team members can lean on each other, recognise each other, and celebrate together! At EFI, we prioritise your growth and wellbeing with a range of fantastic benefits, including:
* Funded professional qualifications and a personal growth allowance
* Generous and flexible leave options, including an around-the-world trip after five years of service
* Market-leading family-friendly pay, including six months of fully paid maternity, adoption, and shared parental leave
* Monthly wellbeing allowance and financial loan options to support your financial health
Salary: Competitive salary
How To Apply/Next Steps:
Create an account via our website, click 'Start Application' and submit your completed application form. Please note as we are an education provider, CVs are not accepted. You can find our EFI Application Form here.
Closing Date: 8am on Tuesday, 1 April 2025.
More Information/Contact us:
For more information about the EFIGroup, visit our EFI, FRA, and LCBT websites and refer to the job description.
Please contact for further information.
The EFI is fully committed to safeguarding and promoting the welfare of young people and vulnerable adults. Candidates offered positions will be required to undergo thorough safeguarding background checks as a condition of the offer.
Thank you for sharing our values and commitment to student safety.
Diversity Statement:
The EFI is proud to have a student body as diverse as its central London location! With students from 17 ethnicities, traveling from all over the United Kingdom, with a variety of learning needs and a wide range of experiences and interests, we are looking to recruit a workforce that is as diverse as our amazing students and will support them to achieve their potential. If you would like to request any accommodations from application through to interview, please email us at. Any equality and diversity information you choose to give helps to provide the HR team at the EFI with a deeper understanding of our people, and their experiences. It assists us in identifying any existing biases or gaps that the EFI can work on addressing and improving. All ED&I information you provide is strictly confidential to the HR Department and will not be seen by the shortlisting or selection panel.
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