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Do you have integrated marketing experience covering global markets? Are you a strong copywriter, able to craft a compelling tone of voice for multiple channels? Are you comfortable working with data? Do you have experience working with a premium global brand either in the B2B or B2B2C sectors?
We have a fantastic opportunity for a candidate that can answer yes to the above questions, an opportunity to join a close-knit team at one of the UK's finest globally established luxury home brands.
This is a very fast-paced position requiring experience across a wide range of marketing channels both offline and digital. Supported by one direct report and multiple agencies, you will be a self-starter, confident and organised, an excellent planner, capable of both taking and creating briefs and project managing campaigns from cradle to grave.
Responsibilities:
1. Creation and management of the content calendar/plan in conjunction with our external content agency. This will involve planning across all channels including social (organic and paid), web and e-mail.
2. Assist in the creation of added value tools and brand materials to enable the sales team and customers to activate in-line with brand guidelines.
3. Manage the delivery of events and exhibitions.
4. Lead the organisation of an annual global sales conference.
5. Support the Head of Brand with new product launches.
6. Implement the agreed yearly advertising plan for all direct markets.
7. Main contact for global distribution partners and direct customers in terms of being their day-to-day marketing support, product launches and campaign assets.
8. Build and maintain strong relationships with a multitude of internal stakeholders across various disciplines.
Required Experience:
1. You must have held a broad marketing role with an active and integrated digital strategy.
2. Experience of working in a B2B or B2B2C environment with a global presence; candidates without international experience will not be considered.
3. High-level of copywriting with the ability to generate and create engaging on-brand content.
4. Can project manage a range of activities at any one time for multiple markets and customers.
5. Good analytical skills with a broad understanding of marketing metrics.
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