About Us:
native is a game-changing marketplace of experiences twinned with a SaaS platform, revolutionising the student experience and student economy for Students, Students' Unions and Advertisers.
Our marketplace of experiences supercharges the university experience for students with an intuitive discovery platform for both native's own proprietary concert touring as well as all other experiences across SUs.
Our student advertising platform unifies the student advertising landscape, making it easy for advertisers like GoPuff, Converse and BBC Radio 1 connect with student consumers at scale, while providing additional commercial income for SUs.
Inspired by the founder's desire to help students have the best time at university, native truly enriches the lives of students as well as enabling SUs' to reach their potential. It’s what we call the native win-win-win.
Media Sales at native
Media sales at native occupies a unique place in the market. We hold exclusive relationships for university campus media inventory across the UK, and can address the 2.86m students in the UK market.
We are uniquely positioned to manage the blend of local, regional and national advertising selling both directly to clients and via agencies and media buying groups. We combine the scale of a national footprint with the opportunity to reach specially selected student populations, with tailored advertising propositions which enable brands to make major impacts.
The market opportunity is huge, and in managing this we need to expand our capability in relation to working with advertising agencies of many types.
What you’ll be working on:
As a Senior Account Manager, you’ll be driving the growth and development of large national and student agency accounts. Your focus will be on developing and implementing account strategies to drive revenue growth and enhance client satisfaction by understanding their core value drivers and delivering against those expectations.
Your day-to-day activities will include:
* Client Relationship Management: Foster strong and lasting relationships with key clients, acting as their primary point of contact. This will include running regular partnership reviews and ensuring high levels of client satisfaction.
* Strategic Account Development: Create account-specific plans aimed at maximising client value and retention, building relationships with additional stakeholders and white space mapping to expand our footprint across the account.
* Revenue Growth: Identify upsell and cross-sell opportunities, driving increased sales within your account portfolio.
* Performance Analysis: Regularly review and analyse account performance, KPIs, and customer feedback to optimise client engagement. Present these insights to clients in a compelling way that drives deeper engagement with our solutions.
* Team Coordination: Work closely with Sales, Delivery, Marketing and SU-facing teams to ensure seamless execution of client campaigns.
* Problem Resolution: Proactively address any issues or challenges that may arise within client accounts, finding effective solutions to ensure client satisfaction.
* Booking, Reporting and Forecasting: Ensure high CRM hygiene and provide timely and accurate reporting and forecasts to the business on an agreed cadence. Deliver insights on market trends and client feedback to inform strategic planning.
You should apply if:
* Account Management Expertise: You bring proven success in managing large, complex client accounts, consistently meeting or exceeding sales targets, and fostering client relationships.
* Industry Knowledge and Marketing Agency Experience: Familiarity with Gen-Z and student marketing landscape is essential, as is experience in managing high-value (>£100k) clients in a fast-paced environment.
* Line Management: You will manage an Account Manager, providing mentorship, guidance, and support. You'll also work closely with the Key Account Director to build and enhance the Account Management function.
* Campaign Building and Ideation: You will be responsible for media buying and asset deployment, alongside building campaigns and pitching new ideas. Experience in building and managing budgets is essential.
* Strategic Thinker: Ability to develop and execute account-specific strategies in alignment with overall business objectives.
* Excellent Communication Skills: Strong written and verbal communication skills, including the ability to create pitch decks, present to clients in-person/virtually, and communicate effectively with internal teams.
* Analytical Mindset: Proficiency in data analysis, using insights to drive decisions and optimise account strategies.
* Collaborative Spirit: A team player with the ability to engage and coordinate across multiple departments, ensuring alignment and effective communication.
* Client-Centric Approach: Dedicated to delivering exceptional customer service, consistently going above and beyond to exceed client expectations.
* Problem-Solving Skills: Skilled at identifying potential challenges early and implementing measures to prevent issues, ensuring smooth, proactive communication with clients.
* UK University Advertising: Familiarity with the UK university and Student Union landscape is desirable.
What's in it for you:
Discretionary Commissions
Pension contributions of 5%
25 days holiday, bank holidays, your birthday, Christmas shutdown
Share Options for all
A Mac or Windows laptop
Dog-friendly office
Health and Wellbeing budget
Wednesday free office lunches
Season Ticket Loan scheme
Paid maternity, paternity, adoption or shared parental leave
Equal Opportunity Statement
We are actively creating an equitable environment for everyone at native to thrive. Diversity and inclusion are a priority for us and we are making sure we have lots of support for all of our people to grow at native. At native, embracing diversity in all of its forms and fostering an inclusive environment for all people to do the best work of their lives with us.
Important Notice: No Agencies
Please note that we do not have established agreements with recruitment agencies for this position. We encourage interested candidates to apply directly through our application process. Any unsolicited CVs or candidate profiles submitted by agencies will be treated as voluntary and will not incur any associated fees.
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