Job Description
* Implement and adapt the HQ global marketing plan for the 3 brands (Valmont, l'Elixir des Glaciers & Storie Veneziane By Valmont) to the local market.
* Planning, implementation and monitoring of all marketing activities developed for perfumeries, beauty institutes and hotels
* Ensuring B2B clients always have up-to-date content for their digital communication channels to promote our brands in line with our CI
* Creation and coordination (concept creation and/or translation) of marketing materials (print & digital): mailers, newsletters etc.
* Development of annual promotion plans for clients, according to the global marketing calendar & taking into account client specificities
* Creation of appealing sales materials for the Sales Representatives for new product launches: Sales Sheets, Sell-in presentations etc.
* Organising, implementing and coordinating masterclasses and other animations in our own stores & in perfumeries and institutes
* Be a referent for the sales force, analizying data market and proposing effective and proactive actions
* Finding relevant partnerships in France, Benelux and UK
* Allocation of the annual budget based on key launch periods and opportunities & continuous expenses tracking
* Briefing and steering of agencies and service providers (e.g. freelance graphic designer, printing companies etc.)
* Translation of diverse marketing materials (product brochures, leaflets & digital content) from French/English into local language