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Overview: This is an opening with a mid-sized agency that has heaps of prestige and substance, owned by caring people who want to get the best out of you. They’re positive and want you to be the best version of yourself. They have been around a long time but have never stopped learning and evolving, creating a feel-good factor about them.
Location: Set in the heart of Manchester, in a sublime office setting, all geared towards staff welfare and development. Their creative offering is way ahead of the curve, plus their employee benefits are better than most.
The Mission: The client base is B2B, and your role will be to harness and add value to these relationships. As part of the wider agency, their PR team provides sound consultancy to get a brand, business, and its people in front of appropriate media to tell their story. They have a common-sense approach, allowing them to bring intelligence and creativity to the content, activity, and campaigns they deliver for clients all year round.
All clients want to be known for their expertise, innovation, and the competence of their products and services. A positive presence in trade (and sometimes national) media is essential. You’ll be key to this way of thinking and will provide an elevated multi-channel response to many client briefs.
This may involve traditional PR skills such as coordinating media relations, maintaining journalist relationships, supporting projects like roundtables, and managing public appearances by client representatives. Increasingly, it will involve savvy use of social media and digital platforms for more direct communications. You’ll write high-quality, impactful, engaging content (media releases, features, comment pieces, website content, statements) and work closely with your AD to ensure your client relationships are strong and strategic.
What We’re After: If B2B PR is your passion, you’re in the right place. This consultancy thrives and has done so for many years. It’s not too big, so you’ll have a voice, nor too small, limiting your upward mobility. It strikes the perfect balance. There are people from diverse backgrounds, and if you’re the type who’s happy to get stuck in, it’s the right home.
Culture is crucial, and it will suit someone who is grounded, approachable, and excellent at creating superb client and inter-agency relationships. You will be running key accounts, leading and owning the main relationships with existing and potential clients.
You’ll need a creative and pragmatic mindset, extensive experience in delivering brand and related projects within an agency environment, and knowledge of the B2B scene, including a sound appreciation of the digital and social landscape.
What’s on Offer: A salary of up to £40,000, plus the opportunity to work for an agency that has changed significantly over the last few years and is continuing to grow and prosper. You’ll receive 26 holidays plus bank holidays, hybrid working, a shutdown at Christmas, and many more benefits to enhance your working life.
You will work in an environment that encourages career and personal development, with the opportunity to work on brands that will enhance your CV. You will also be part of a management team that significantly influences the agency's direction. If you’re looking for the right tribe that offers balance and harmony, you’ll be hard-pressed to find a better one.
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