We are recruiting on behalf of a growing EdTech company that provides innovative digital workspaces and branded intranet solutions using Microsoft 365, Teams, and SharePoint. As a Marketing Executive, you’ll play a pivotal role in shaping and executing marketing strategies to drive engagement and new customer sales in the education sector. 1 to 2 days required on a weekly or monthly basis.
This is an excellent opportunity to get hands-on with both digital and traditional marketing tactics, helping the company increase brand awareness and generate leads through innovative campaigns. Excellent benefits on offer.
Key Responsibilities
1. Collaborate with product and sales teams to create compelling content for various channels (website, social media, events materials, and more)
2. Manage and optimise the company website for user experience and SEO, improving performance metrics such as conversion rates and user engagement
3. Drive content strategy, producing regular, engaging content (e.g., e-books, articles, infographics) that aligns with market trends and business goals
4. Plan and manage participation in key industry events, ensuring the brand is effectively represented
5. Execute the company's social media strategy, increasing following and engagement
6. Develop and implement demand generation strategies, including digital advertising (social, search, and display)
7. Manage email and d...