Domestic & General is a company with an ambitious future. We are expanding our horizons and entering new markets and we need your expertise to help make it happen. We are an international company who works with some of the worlds most respected and well-known brands of domestic appliances and electronic consumer goods. These opportunities don’t come around often, so this really is a position not to be missed.
About the role
The Senior Digital Analysts’ role is to support digital sales growth by leveraging digital data. You will utilise the Google Product suite alongside various other data tools (quantitative and qualitative) to bring together actionable insights, reporting and visualisations that will drive product development and optimisations.
You will maintain strong working relationships with Product Managers and Product Owners and utilise your ecommerce knowledge and analytical skills to support achieving our Product & Data OKRs.
You will be used to working in a fast paced, agile team environment and can deliver against tight and evolving deadlines and priorities. A motivated, curious and analytically minded person who enjoys driving positive change by leveraging the power of data.
Key Responsibilities
* Ownership of digital analytics for the Digital Sales products at D&G.
* Own website and digital product tracking implementation using GTM/GA4. Defining data layer requirements and working with developers to implement it across our digital estate.
* Work confidently with and nurture trusting relationships with your key stakeholders from across multiple disciplines (e.g. Product Managers, UX, Experimentation, Commercial, Tech&Engineering) to optimise Products together.
* Offering data-driven recommendations to enhance digital product experiences and support strategic decision-making.
* Report key metrics and provide performance updates to stakeholders.
* Inform targets and budget setting.
* Have a thorough understanding of the Product space, PMs’ visions and roadmaps, as well as the external influences on the Product area.
* Maintain the highest standards of data integrity and accuracy.
Knowledge and Expertise
* Advanced Google Product Suite knowledge and experience
o Google Analytics – GA4 experience required
o Google BigQuery – Advanced SQL querying
o Advanced Google Tag Manager
+ Tag creation, implementation, execution and management.
+ Javascript experience with custom tags.
o LookerStudio
o Google Cloud
* Advanced Microsoft Excel
* Strong knowledge of ecommerce, website tracking and how they are built.
* Experience with data visualisation tools such as PowerBI / LookerStudio
* Proven experience of driving actions through analysis, within a previous digital analytics role.
* High level of numerical accuracy and attention to detail
* Strong stakeholder management skills with the ability to influence senior leaders.
* Ability to explain complex analysis to non-technical colleagues clearly and with authority.
* Strong delivery, results orientated.
* Excellent written and verbal communication skills
* Experience with Digital Survey tools and qualitative data
* Proven experience in Optimisation and test analysis.
Ability to manage multiple projects at the same time and continue to deliver at pace.
We offer lots of great benefits! Some of which include:
* Competitive salary and annual discretionary bonus
* 25 days annual leave plus bank/public holidays, as well as an annual option to buy up to 5 additional days of annual leave
* Training opportunities as well as clearly defined career progression
* Health cash plan – employer funded cover to enable you to claim money back on essential healthcare costs, including dental, optical, physiotherapy and many more. Cover also includes unlimited access to a 24/7 virtual GP service
* Attractive company pension scheme
* Life assurance – employer funded cover of 4x basic salary
* Dedicated online benefit portal offering access to saving and lending facilities, financial wellbeing and support services
* Salary Finance – access to savings and borrowing through payroll
* Car Leasing – access to a carbon neutral salary sacrifice car leasing scheme, with an all-inclusive monthly cost covering all charge, taxes, insurance, repairs and maintenance on a range of brand new vehicles
* Travel Loans – interest free loans to help spread the cost of annual travel tickets
* Cycle to Work – tax efficient bike and cycling equipment worth up to £1,000
* Health & Wellbeing – discounted gym membership, online virtual workout sessions, online culinary classes
* OnHand – Giving you the opportunity to be an Eco & Social volunteer via a handy app. Volunteer individually or in groups to get involved in Youth Mentoring, Food Poverty, Homelessness & Elderly help
* Employee Assistance Programme – specialist advice and support on issues such as finance, relationships, illness and family issues
* Free Domestic & General protection plan – one free plan each year with access to discounted rates of up to 50% on additional plans, including referrals for family and friends
* Employee discounts – access to discounted Sky TV and broadband packages, together with a range of discounts for 100s of online and high street retailers
Domestic & General are an equal opportunities employer which means we treat people fairly. We welcome applications from all suitably skilled persons regardless of their gender, age, race, disability, ethnic background, religion/belief, sexual orientation, gender reassignment or marital/family status.
Please note that we have a thorough referencing process, which includes criminal record checks.
At Domestic & General, we are proud of our 100-year legacy and excited about our future growth plans. We are expanding our horizons, entering new markets and territories internationally and we need your expertise to help us on the journey.
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