Head of Retail
Guinness Open Gate Brewery, London (Covent Garden)
Permanent, Full Time
Closing Date: April 9, 2025
About the Guinness Open Gate Brewery, London
Guinness Open Gate Brewery (GOGBL) is a new Guinness neighbourhood in London that will inspire the best in brewing, food, retail and culture. Consisting of 52,000 square feet of heritage buildings and central courtyard in the historic brewing quarter in Covent Garden, GOGBL will become a key growth driver for Guinness, placing the brand in culture, driving relevancy and brand saliency amongst a new generation of drinkers.
This role is part of the GOGBL Leadership Team and will be responsible for setting and implementing the retail strategy of a multi-million pound business. The successful applicant will be a key influencer within the leadership team and with internal and external stakeholders alike.
Purpose of Role
This role will craft and implement the Retail Strategy at GOGBL, in the Mercers Walk and Neal Street stores. They will be the key conduit between all stakeholders to ensure an efficient, profitable, reputable, world-class retail operation.
You will be responsible for:
Commercial Management
* Set and manage the strategic direction and manage commercial performance of the Mercer Walk and Neal Street retail stores.
* Take full accountability for the GOGBL retail P&L including setting and achieving revenue targets.
* Analyse and understand market trends, consumer behaviour, and competitive landscape to inform strategic decision-making.
Retail Marketing
* Identify opportunities for promotional activity in the retail stores.
* Manage the GOGBL Retail A&P budget to ensure that the store is inviting and key products are promoted efficiently.
Retail Operations
* Overall ownership of the LS Central retail management system.
* Devise and take accountability for maintaining shop floor and store maintenance standards.
Leadership Responsibilities
* Lead, coach and develop the GOGBL Retail team of around 12 employees plus agency staff.
* Contribute to the overall management of GOGBL as part of the GOGBL Leadership team.
Qualifications and Experience Required
* At least 8 years' experience in retail management.
* Demonstrated track record of achieving tangible business results.
* Experience of leading high-performing teams.
Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere". Flexibility is key to success in our business and many of our staff work flexibly in many different ways.
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