Marketing Manager My client is a dynamic and fast-growing serviced apartment provider, expanding our apart-hotel brand across the UK. The accommodations serve a diverse customer base, including corporate enterprises, mid-market businesses, and SMEs across various sectors. Guests stay for durations ranging from one week to a year. I am seeking a creative and driven Marketing Manager to help propel the brand to new heights. Key Responsibilities Market Research : Identify potential target industries and customer segments. Client / Business Engagement : Build partnerships with local businesses and attend industry events. SEO Management : Optimize the company's online presence to maximize inbound sales opportunities. Advertising : Draft and place ads across multiple media channels, including print and digital. Marketing Strategy : Develop and execute a marketing strategy aligned with company objectives. Campaign Management : Coordinate marketing initiatives with sales activities and oversee promotional campaigns. Budget Planning : Collaborate with the Director to develop and manage the marketing budget. Content Creation : Design and publish marketing materials consistent with brand guidelines. Lead Generation : Manage and improve lead generation campaigns, tracking and analysing results. Brand Management : Oversee corporate identity and ensure brand consistency across all channels. Digital Marketing : Plan and execute online and print campaigns, including social media content and paid advertising. Performance Monitoring : Evaluate the effectiveness of marketing communications and campaigns. Team Collaboration : Work closely with graphic designers and other team members on projects. Social Media Growth : Increase followers and engagement across all social platforms. Customer Retention : Boost direct return bookings, reducing reliance on external platforms. Brand Unification : Ensure a cohesive and unified brand identity across all touchpoints. Essential Skills and Experience Copywriting : Exceptional writing skills with a strong attention to detail. Graphic Design : Proficiency with graphic design software (e.g., Adobe Creative Suite or Canva). Email Marketing : Proven success in creating and managing effective email marketing campaigns. Social Media Advertising : Hands-on experience running paid campaigns on platforms like Instagram, Facebook, TikTok, and X (formerly Twitter). Who We're Looking For An all-rounder who thrives on challenges and is eager to make an impact in a growing company. This is a fantastic opportunity for a motivated marketer to contribute to building a national brand. Join us and be part of a journey to redefine serviced apartments in the UK Kellan Group (including all of our brands, Berkeley Scott, RK and Quantica) are committed to promoting equal opportunities to people regardless of age, gender, religion, belief, race, sexuality or disability. We operate as an employment agency and employment business. You'll find a wide selection of vacancies on our websites AMRT1_UKCT