About the role
Within this Retail Development Manager role, you will focus on identifying and recruiting retail partners in to the Budgens Brand and across the Central/Midlands region.
The scope of this role is to create and implement activity and campaigns to generate recruitment leads, contact and assess leads generated centrally, support the Booker and BRP sales teams through assisting their recruitment activities and identifying potential site conversions, leverage external partners and suppliers for advocacy recommendations and become a brand ambassador in the convenience sector.
Role Responsibility
1. Identify which operators fit the brand criteria.
2. Carryout site assessment and recommend alternative options if not suitable for Budgens.
3. Engage with the BRP sales and central teams to support lead generation activities and campaigns.
4. Liaise with Booker/BRP sales teams to identify and progress any potential brand conversions.
5. Work cross functionally with the relevant departments to deliver store opening programme.
6. Transfer newly recruited retailers to the sales team.
7. Conduct market and competitor analysis to identify potential sites or stores that fit the brand.
8. Create and implement a cold calling programme of targeted competitor stores.
9. Attend industry functions to generate leads and raise brand awareness.
10. Maintain con...