Media Account Director - Bath. Remote working. £45K
This data-driven media agency based in Bath is looking for a Media Account Director. They prioritize effectiveness and sustainability in delivering successful campaigns for their clients. They challenge traditional marketing approaches and focus on finding the best solutions tailored to each brand's needs. Their team is committed to reducing carbon footprint and maximizing ROI by utilizing technology and providing transparent reporting.
As a Media Account Director, you will be responsible for managing and developing a roster of media clients, cultivating loyal and trusted business relationships, and working with key client stakeholders and the wider team to ensure objectives are met. You will present innovative and effective strategies to produce compelling results to grow their business. You will work closely with the team, evangelizing about media internally and externally, helping to build the agency’s industry profile through thought leadership.
Responsibilities of this Media Account Director:
* Lead several accounts as the key contact, both internally & externally, maintaining top-class client service.
* Plan and buy offline media campaigns (press, inserts, door drop, etc.) as per clients’ strategies.
* Prepare for and attend regular client meetings, producing client presentations including campaign results, performance forecasting, manipulation, interpretation, and presentation of results with rationales and recommendations for future planning.
* Demonstrate exceptional negotiation skills, including a creative and innovative approach where appropriate.
* Assist with plan creation for new business opportunities.
* Support and input into the strategic vision of the team.
* Have overall responsibility for account performance, growth, and financials.
* Identify trends and proactively develop new opportunities, continuously looking at ways of increasing margins by encouraging clients to test new opportunities and initiatives.
* Leverage supplier relationships to drive new opportunities.
* Develop and maintain exceptional supplier and client relationships, leading the wider media team to do the same.
Requirements for this Media Account Director:
* At least 4-5 years’ experience in planning and buying offline media (press, inserts, door drop, etc.).
* Excellent communication skills, both in writing and verbally with people at all levels.
* Creative in problem-solving and decision-making, with a quick-thinking approach.
* Exceptional time management skills: ability to prioritize workload, anticipate blockers, and make contingencies.
* Strategic and lateral thinker who is creative in their approach to campaign planning.
* Experience in systems such as Nielsen, MediaTel, TGI.
If you’re this Media Account Director, simply send your CV to us, and we’ll get in touch with you. Please quote reference ILS166.
#J-18808-Ljbffr