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We are looking for a Marketing Lead to join our head office team in Geelong.
Based in Breakwater, we’re a family-owned business with over 100 retail stores and counting, located throughout Australia. Whilst we continue to grow, Kaisercraft has a strong focus on ensuring the Kaisercraft values are carried all the way from our Head office through to our Retail Stores. To be successful in this fun & hardworking environment, you will show Mutual Respect, Humility and Integrity and will have a growth mindset to continue to build our much-loved brand.
About the role:
Reporting to the Head of Product & Marketing, you will be accountable for helping drive sales and be an integral part of developing the company’s marketing and communications activities. You will work closely with the product team to create innovative campaigns and marketing initiatives that will take the brand to the next level.
Key responsibilities:
1. Support, guide and encourage a team of 2 people
2. Collaborate with the Management Team on projects and the strategic plan
3. Coordinate digital marketing activities including website maintenance and development, EDM's and social media content
4. Oversee the E-commerce function of the business, ensuring connections, appearance and user experience are functional
5. Oversee store retail ticketing and promotional material creation and implementation
6. Analyse and produce weekly campaign and performance metrics marketing outcomes
7. Initiate design concepts, and work within brand guidelines, while using creativity
8. Assist Creative Director on photo shoots, marketing campaigns and pre-shoot planning
9. Engage with key stakeholders to understand and interpret briefs and develop concepts
About you:
1. Relevant tertiary qualifications in Marketing
2. 5-8 years experience in a Marketing role, preferably from a retail background
3. Knowledge and demonstrated experience with working Adobe suite (particularly InDesign, Photoshop, and Illustrator)
4. Team player who is willing to get involved and support the group
5. Strong communication skills: willing to contribute original ideas/concepts, and able to give and receive constructive feedback
In return we offer:
1. Job Security - Longevity with business going through significant growth
2. Salary - Attractive remuneration paid fortnightly
3. Environment – Family oriented with a spacious office and onsite parking
The ideal candidate will be ready to embrace and uphold Kaisercraft’s values and in return will be rewarded with a supportive work environment where you can learn and grow with the business. If you are ready for the next challenge and believe that you are the ideal candidate for this role, then please apply through Seek with a cover letter providing details on your skills, experience, and suitability for this role!
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