Balfour Winery, situated on the picturesque Hush Heath Estate in Kent, is one of the UK's leading producers of English wine. Known for our innovative approach and commitment to quality, we are expanding our team to support our ambitious growth plans.
We are seeking a dynamic and enthusiastic Senior Marketing Executive to join our team. This role offers a unique opportunity to contribute to Balfour Winery's marketing initiatives, enhancing brand awareness and driving customer engagement. The ideal candidate will have a passion for marketing, excellent communication skills, and a keen interest in the wine industry.
Key Responsibilities:
Content Creation and Management: Develop engaging content for various platforms, including social media, email newsletters, and the company website.
Social Media Coordination: Manage and schedule posts across all social media channels to increase brand visibility and engagement.
Market Research: Conduct research into customer trends and behaviours to inform marketing strategies.
Campaign Support: Assist in the planning and execution of marketing campaigns and events, ensuring alignment with brand objectives.
Analytics and Reporting: Monitor and report on the effectiveness of marketing efforts, providing insights and recommendations for improvement.
Collaboration: Work closely with the sales and hospitality teams to ensure cohesive messaging and promotion of Balfour Winery's offerings.
General Marketing Support: Provide assistance with any tasks needed by the marketing team, contributing to a smooth workflow and successful execution of projects.
Qualifications:
Proficiency in digital marketing tools and platforms, including social media management and email marketing.
Strong writing and editing skills with attention to detail.
Ability to analyse data and translate insights into actionable strategies.
Creative thinking and problem-solving abilities.
A proactive attitude and ability to work both independently and as part of a team.
What We Offer:
A collaborative and supportive work environment on a beautiful estate.
Opportunities for professional development and progress in your role as the business grows.
Employee discounts on Balfour Winery products and experiences.
The chance to be part of a passionate team dedicated to producing exceptional English wines.
How to Apply: Interested candidates are invited to submit their CV and a cover letter detailing their relevant experience and interest in the role to hope@balfourhospitality.com. Please include "Senior Marketing Executive Application" in the subject line.
Balfour Winery is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Note: This job description is intended to provide a general overview of the position and does not encompass all responsibilities and tasks that may be required. If you're excited about the opportunity but don’t meet every requirement, we still encourage you to apply!