HartleyCo has paired with a really good business to help on their search for a marketing executive!
JOB OVERVIEW
Join as a Marketing Executive, driving brand awareness, lead generation, and customer engagement. Collaborate across teams to develop and execute marketing strategies for our innovative products.
RESPONSIBILITIES
* Strategic Planning: Develop and implement marketing plans aligned with business goals. Analyze market trends and customer behavior.
* Digital Marketing: Manage SEO, SEM, email campaigns, and create engaging online content. Optimize digital performance through data analysis.
* Content Creation: Produce targeted content across platforms, ensuring consistent messaging.
* Event Management: Coordinate industry events and trade shows, enhancing lead generation.
* Market Research: Identify customer needs and market opportunities.
* Collaboration: Work with cross-functional teams and external partners to align marketing efforts with business objectives.
SKILLS & EXPERIENCE
* B2B marketing experience, ideally in technical or industrial sectors.
* Proficiency in HubSpot CRM, Google Analytics, AdWords, and SEO tools like SEMrush.
* Knowledge of WordPress, HTML, CSS, and Adobe Creative Suite (Photoshop, InDesign).
* Strong communication, content creation, and project management skills.
* Experience in optimizing landing pages, A/B testing, and campaign management.
BENEFITS
* 25 days annual leave + Bank Holidays (increases with service)
* Pension, Life Assurance, Private Medical, Cycle to Work Scheme
* Discretionary Annual Bonus, Team events, and perks
WORKING PATTERN
* Mon-Thu: 08:30 – 17:00 & early finish on Fri