Overview
Engagement Group: Insights Director
Opportunity
We have an exciting opportunity for a data and insights director, with 7 years’ experience in the medical communications or commercial healthcare sectors, reporting to the head of digital. As a core part of the Adelphi in Healthcare Engagement Group, you will be leading the development of data and insights strategies with our accounts and business development teams, and leading the application of a range of internal and third party insights platforms to enable us to deliver fit for purpose medical communications.
The Engagement Group
Adelphi in Healthcare’s Engagement Group is a fast growing, virtual global team working to support agencies in the UK and the Netherlands, serving a global client base. Our mission is to provide digital and creative excellence to support Adelphi’s reputation as the leading agency network in medical communications, providing science with insight, delivered with impact. We are part of Omnicom Health Group, the world’s largest dedicated network of health communications agencies.
Job Purpose
To support out agency teams and client teams in their ambitions to bring insights into the forefront of what they do. To define and roll out insights best practices across our agency teams and client projects, and support client teams to proactively define and deliver insights in areas such as: the pharma landscape, key therapy areas, healthcare professional educational needs, communications tracking and analytics And to drive and deliver digital impact as part of the Engagement Group.
Outline Job Role
1. Lead the development of engagement insights in medical communications.
2. Establish collaborative processes and relationships to support a wide range of evolving team needs for our agencies’ portfolio of clients
3. Support the definition and application of market and audience insights, journey planning, content strategy, omnichannel strategy, tactical planning, and measurement planning and delivery for medical communications and strategic publications planning.
4. Working with technical teams on building data dashboards
5. Provide knowledge, learning, and education internally to teams across Adelphi in Healthcare
6. Manage your own workflow within agency project teams. Ensuring delivery of projects is balanced between internal and external resources.
7. Post is full-time, Remote working, with some travel to Bollington, UK and Amsterdam offices.
Experience Required
Working knowledge across digital delivery channels and media.
Experience of working in a creative digital environment and of omnichannel communication programmes. A proven record of successfully delivering client projects with an attention to detail and follow through.
You need to be creative and own your opinions, whilst being able to explain your approach to the agency teams.
You are proactive, self-motivated and well-structured. Your motivation is to make the digital projects a leading contributor in the success of the agency teams. Flexibility and a hunger to take up new projects in a rapidly changing environment with lots of moving tasks.
Skills Expected
8. Highly effective team-work and interpersonal skills and a collaborative approach to work and problem solving.
9. To work well with external suppliers, freelancers and senior contractors.
10. Ability to bring creative design and flair to the development of digital projects
11. Ability to bring new innovative ideas to the agency teams, with an understanding and desire to deliver them to the highest standard.
Adelphi in Healthcare Communications
Adelphi in Healthcare Communications is a group of leading communications companies developing innovative solutions for the healthcare industry and includes some 250 highly experienced professionals.
Our agencies share a common vision and purpose to create work that makes a real difference for patients, healthcare professionals, payers and brands. We capture that common purpose as Science with Insight: Delivered with Impact.
Being seamlessly connected to the full Adelphi Group offerings in Real World, Access and Research we offer deep insights in science, target audiences and the market. We combine this with our scientific and communication expertise to deliver results, every time.
What Do We Offer
12. The opportunity to work with an impressive portfolio of pharmaceutical, biotech and healthcare technology clients
13. We have a diverse international culture made up of people from more than fifteen nationalities
14. We value our people and offer many opportunities for growth and career development
15. Adelphi is part of the Omnicom Health Group, the largest healthcare marketing and communications group in the world
16. We value teamwork, a passion for results, and a focus on continuing to develop and improve our skills.
We have offices close to the vibrant cities of Amsterdam, London, Manchester and New York. While our teams are increasingly working from home in other locations, we anticipate periodic visits to central office locations to be needed when travel resumes.
The job therefore offers the opportunity to broaden your horizons by working in an international and multicultural dynamic organization with well-educated and dedicated colleagues.
Remuneration packages are highly competitive and commensurate with experience.
An assessment and/or background check may be part of the recruitment process.
Further Information
See www.AdelphiHC.com and www.Adelphigroup.com
Our commitment:
Omnicom Health Group is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we’re focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you