SEO Copywriter (12 Month Parental Leave Cover)
Salary range: £26,400 - £33,000 DOE + Benefits + Profit Share Bonus
Location - Office based at the HX Campus in Newingreen, Kent
Closing Date: 17th July 2024
We care deeply about inclusive working practices and diverse teams. If you'd prefer to work part-time or as a job-share, we'll facilitate this wherever we can - whether to help you meet other commitments or to help you strike a great work-life balance.
About
We are looking for an SEO Copywriter who can take the lead identifying the most useful content in the Airport Transfers market and write original and inspiring copy for our websites. Your copy will pique the reader’s interest before providing all the information they need in a clear, concise, confident and friendly manner.
You will know what entices a reader to dive further into a page, what visual cues are needed to aid/inspire web-page navigation, browsing and engagement with content and also what assurances successfully sell a product.
You will be tracking the performance of your content each week: the rankings in Search Engines, the page session counts and the on-page behaviour and will be keeping other business channels informed via reporting in regular catch-ups.
The team mission
The SEO team is responsible for making our customer-facing web pages the best they can be. They drive visitors to our sites, improve engagement levels and optimise our pages so Search Engines like Google and Bing can identify the superior quality of our company services and content, and reward us with great online visibility for relevant search terms.
We are fast-moving, entrepreneurial and innovative in our approach, and we are looking for someone with the skills and drive to deliver the best web-pages in our market.
The Role
In joining our team you will:
1. Learn all about SEO from your expert teammates and also from varied and extensive hands-on experience
2. Get to grips with our CMS, and our SEO and data tools
3. Research product information and thoughtfully relate this back to customer considerations
4. Edit, optimise and improve our website landing pages
5. Create new website landing pages, targeting opportunities to earn new traffic and support our business & SEO strategy
6. Track the visibility of your pages in Search Engines and the performance regarding visitor behaviour and conversions
7. Deliver focus on our worldwide Airport Transfers product, driving it’s growth and helping it become an integral holiday extra!
8. Relate progress and performance to other channels in regular catch-ups
9. Muck in with the SEO team, get involved, share, learn and have fun
What you can bring to our team:
10. Impeccable writing - Perfect grammar & spelling are built into you
11. On-brand copy - You hit the friendly, knowledgeable notes that Holiday Extras is known for
12. An insatiable appetite to keep learning - SEO is always changing
13. Drive - Keep pushing, testing and learning until we are number 1!
14. A great eye for UX/UI - You know what makes an experience smoother on mobile or desktop
15. Great communication - You can explain things clearly and are always sharing, open and in-the-loop
16. Analytical - Able to investigate performance data
17. Adaptable - SEO priorities can gear-change very quickly
18. Positive - You greet challenges, changing priorities and deadlines with a smile!
Bonus things:
19. Knowledge of SEO techniques
20. Basic xhtml
21. Some Photoshop (or similar) skills
Everyone’s career path is individual and different, so this is just a guide. At Holiday Extras, we’re looking for diverse perspectives and big ideas from people who are curious and keen to learn. So even if your experience doesn't precisely match the job, you’re encouraged to apply so that we can discover your unique talents!
How we hire for this role
We know your time is precious, so we keep our application and interview process as quick and easy as possible, being open with what to expect before and at each stage.
If we believe you might be a match for a job you’ve applied for, you’ll enter our hiring process as follows:
22. Role related writing task
23. On-site interview with the team
Cultivating a diverse and inclusive culture is paramount for us.
As part of this, we have designed our hiring process so you can be comfortable to confidently convey your strengths and who you are.
Recognising we are all different, if for whatever reason you need us to adapt the process, please get in touch via .
Why choose Holiday Extras?
We believe that time is precious, so we create products, tech and services that make travel and holidays memorable and fun. We’re on a mission to Remake Holiday Making turning our customers’ needs, wants and dreams into reality, for every stage of their trip.
At Holiday Extras we’re creating a workplace where everyone can thrive. A place where you can build your career and reach your limitless potential, supported by a community of experts to help you get there. Not only can you learn from us, but we can learn from you as you bring your unique experiences and knowledge into our team to help us grow together and transform the way our customers travel.
By joining our team, you can enjoy a world of benefits, including 25 days off, your birthday day off, enhanced parental leave, pension, life assurance, cycle to work and electric car schemes. Supporting your wellbeing, we also have a free employee assistance program, discounted gym memberships, private medical insurance and health screening (after 4 years’ service). We also have a network of trained mental health first aiders, on hand should you need support.
Learn more about our unique culture and team.