The Campaign Manager is a pivotal role within our team, overseeing the planning, execution, and analysis of our marketing campaigns. This individual is responsible for activating all facets of the campaigns process for a specified set of shows, orchestrating both inbound and outbound activities across paid and owned media channels. By crafting comprehensive budgets and conducting meticulous performance and ROI analyses, the Campaign Manager plays a critical role in informing the strategic direction of our marketing efforts. Collaborating closely with the Content Lead and Creative team, this role ensures operational efficiency and maximizes campaign impact.
About the Role
This is an exciting opportunity to contribute to and shape the strategic direction of our company's campaign efforts.
Responsibilities
1. Developing and managing comprehensive campaign plans, encompassing both digital and traditional channels, to achieve targeted business objectives.
2. Crafting and managing campaign budgets, ensuring optimal allocation of resources to maximize returns.
3. Conducting detailed analyses of campaign performance, providing actionable insights and recommendations to improve ROI and informing future strategies.
4. Maintaining a close operational interlock with the Content Lead and Creative team, ensuring campaign alignment with brand and content strategies.
5. Utilizing market research and audience segmentation insights, in collaboration with the Data Operations Manager.
Requirements
1. Have experience and excellence in key account relationship management.
2. Possess excellent communication skills to collaborate with cross-functional teams and external partners.
3. Be an expert in audience insights, in collaboration with the Data Operations Manager, to tailor campaigns effectively to target audiences.
Work in a way that works for you
We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.
Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
1. Generous holiday allowance with the option to buy additional days.
2. Health screening, eye care vouchers and private medical benefits.
3. Access to a competitive contributory pension scheme.
4. Save As You Earn share option scheme.
5. Travel Season ticket loan.
6. Electric Vehicle Scheme.
7. Optional Dental Insurance.
8. Maternity, paternity and shared parental leave.
9. Employee Assistance Programme.
10. Access to emergency care for both the elderly and children.
11. RECARES days, giving you time to support the charities and causes that matter to you.
12. Access to employee resource groups with dedicated time to volunteer.
13. Access to extensive learning and development resources.
14. Access to employee discounts scheme via Perks at Work.
About the Business
RX is in the business of building businesses for individuals, communities and organisations. We elevate the power of face-to-face events by combining data and digital products to create magical experiences and continual connections at over 400 events in 22 countries across 43 industry sectors. We are passionate about making a positive impact on society and we are fully committed to creating an inclusive work environment, a place where people can grow, thrive and make an impact. We embrace diverse talent and opinions to be the best place for our customers to build their business AND the best place for entrepreneurial people to build their careers. RX is part of RELX, a global provider of information-based analytics and decision tools.
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