Social Media Community Engagement Manager
Department: Marketing
Employment Type: Full Time
Location: Pure Offices, Leeds
Compensation: £30,000 - £35,000 / year
Description
About the team
At Vintage Cash Cow, our Marketing team is dedicated to creating meaningful connections with our customers. We craft engaging social media strategies that foster loyalty and bring our mission to life. You’ll collaborate with passionate creatives, data-driven marketers, and strategic thinkers to grow and engage our online community, amplify our brand through influencer partnerships, and ensure seamless customer interactions.
About the role
You'll play a key role in managing and nurturing our social media community, creating meaningful engagement, and ensuring our brand remains responsive and customer-focused. From handling customer interactions and managing influencer collaborations to tracking sentiment and engagement performance, you’ll shape our brand’s online presence while developing your communication and strategic skills in a fast-paced environment.
Getting started…
* Learn our social media strategies, tools, and processes.
* Assist in monitoring and engaging with our social media community across various platforms.
* Align engagement strategies with broader company objectives.
* Familiarise yourself with our customer service workflows and social listening tools.
* Identify and begin engaging with influencers and brand advocates.
Establishing your impact…
* Take ownership of social media engagement, managing interactions and strengthening community relationships.
* Develop and implement strategies to enhance customer relationships and brand perception.
* Analyse engagement data to identify trends and areas for improvement.
* Collaborate with influencers and content creators to expand brand visibility.
* Work with designers and external partners to produce compelling social media content.
Driving excellence…
* Continuously refine engagement strategies to foster brand advocacy.
* Improve response times and engagement efficiency to ensure a high-quality customer experience.
* Ensure brand consistency across all customer interactions and social media touchpoints.
* Provide detailed reports and insights to shape future engagement strategies
Key Responsibilities
* Actively monitor, engage, and respond to comments, messages, and mentions across social platforms.
* Maintain a friendly, approachable, and professional brand voice in all interactions.
* Manage customer inquiries on social channels, ensuring timely and empathetic responses.
* Identify and cultivate relationships with influencers, micro-influencers, and brand advocates.
* Track and log customer interactions to inform engagement strategies.
* Monitor and respond to online reviews to uphold and improve brand reputation.
* Provide insights based on community sentiment and social listening data.
Skills, Knowledge and Expertise
* 2+ years of experience in community management, influencer engagement, social media management, or customer service (B2C preferred).
* Strong communication skills with the ability to handle inquiries and complaints professionally and empathetically.
* Excellent written skills with the ability to adapt tone and language for different audiences and platforms.
* Experience managing platforms like Facebook, Instagram, YouTube, Pinterest, TikTok, and Twitter.
* Organisational skills with the ability to manage multiple priorities in a fast-paced environment.
* Familiarity with social media management and influencer tracking tools, such as Sprout Social.
* Understanding of engagement metrics and tools to track sentiment and influencer impact.
* Proactive mindset and ability to handle challenges calmly and effectively.
* Strong team collaboration skills, working across departments to achieve shared goals.
Equal Opportunities
At Vintage Cash Cow, we are committed to fostering an inclusive environment where everyone feels heard, valued, respected and empowered to bring their authentic self to work. We believe that diversity drives innovation, creativity and success.
We welcome applicants from all backgrounds, perspectives and experiences, and we strive to create equitable opportunities for all. Together, we’re building a culture that celebrates individuality and champions equity at every level of our organisation.
If you’re excited about this role, but don’t tick every box, we still encourage you to apply. Your unique skills and experiences might be just what we’re looking for now or in the future.
If you need adjustments or accommodations during the hiring process, please reach out to us and we will do our best to support you.
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