About the job
We are looking an enthusiastic & ambitious CRM & Communications Executive to join the Communications and Customer Engagement team within a large, diverse and talented multi-channel marketing team with a thriving property business.
The Company
We are at the forefront of property design in the UK, creating stylish, comfortable & luxurious living environments for their residents centred around vibrant city life. Encompassing a number of independent lifestyle brands, the company has reimagined the luxury rental and student living market and has evolved to incorporate technology, data and intelligence to inform their innovation.
The Role
We're looking for a CRM & Communications Executive to work closely with the wider Marketing, Customer Engagement, Sales and Operations teams in Manchester city centre and take responsibility for the customer journey for both new and existing customers.
Key Responsibilities
Manage and implement CRM strategies across all platforms (Email, SMS, WhatsApp etc.) to drive lead generation, conversions, and retentions.
Developing and executing lifecycle programmes for the full customer journey.
Build email campaigns in ESP, create segmentation strategies to create personalised and targeted communications.
Build automated campaigns to maximise effectiveness.
Analysis of customer data and behaviour to obtain actionable insights and inform CRM initiatives.
Monitoring and reporting on CRM campaign performance.
Conte...