Dior Ambassador- Reading
Position
POSITION: Beauty Consultant (2 days per week)
DEPARTMENT: Retail
LOCATION: Reading
REPORTS TO: Counter Manager
As a Beauty Consultant for Parfums Christian Dior, you are a brand ambassador. In your role, you are responsible for driving fragrance & beauty sales by achieving your sales targets while promoting the brand and providing a personalised luxury service to customers.
Through your passion for the brand you will demonstrate an attitude that befits Parfums Christian Dior at all times.
MAIN RESPONSIBILITIES
SALES:
To be an expert in Fragrance, makeup and skincare, able to present and apply products to inspire and gain new clients
1. To pro - actively sell Parfums Christian Dior products and provide a luxury standard of service and experience to customers
2. To be aware of and achieve or exceed sales targets, as set by your line manager
3. To pro - actively link & cross sell over all product categories, to increase average transaction value (ATV) and items per transaction (IPT)
4. KPI - To achieve set sales targets
SERVICE:
5. To be knowledgeable on all Parfums Christian Dior products and be able to propose personalised products to clients
6. To initiate contact with clients and welcome them both on counter and through traffic stopping
7. To develop personal relationships with clients and gain loyalty, introducing the DIOR “My Exclusive Loyalty Programme” reward scheme to all clients
8. To educate clients on Parfums Christian Dior products and the brands rich heritage
9. KPI - to deliver expertise in a Clients Experience (CX) & NPS feedback scores
GENERAL:
10. To participate in merchandise management and ensure that it is in line with Corporate guidelines, protecting the brands image
11. To monitor stock levels, report any issues and ensure that there are sufficient levels
12. To adhere to all company procedures and policies, as outlined in the employee handbook
13. To Build a strong Brand database - update ipos tool with client data including all sales and client profile
14. To develop and utilise customer database on ipos to build clientele (phone calls, product launch events and appointments)
Profile
PERSON SPECIFICATION:
In order to be successful in this role, you will be:
15. Creative; able to recreate the emotions in clients of what fragrance was designed to encapsulate
16. Tenacious; willing to go the extra mile to ensure customer leaves having received the very best luxury service & experience
17. You will be driven and results orientated, seeking out ways to continually grow the business through events and counter activity
18. Self confident, you will be able to approach and engage with customers at ease, using your strong selling skills
19. Immaculately groomed and presented, you will embody the elegance that customers have come to identify with Parfums Christian Dior
Previous experience working in a luxury, consultative sales role is required. Experience in beauty and/or fragrance sales is advantageous.