Birstall
Full time | Permanent
General Characteristics
To support the management and development of the overall strategic, tactic and operational Retail Brand and Private Label plans. Assisting the Marketing and Brand Managers and supporting the implementation of all marketing activity in line with business processes.
Key Responsibilities
* Support the management and development of PPG Retail Brands and Private Label by assisting Retail Brand and Marketing Managers.
* Assist in the communication and launch of new products including the production and communication of key marketing tools in conjunction with Marketing and Brand Managers.
* Liaise with external agencies to organise printing, design and the creation of marketing materials and PR activity.
* Co-ordinate design agencies, fulfilment houses and external agencies to produce and deliver all relevant literature, POS etc. required on time and in full.
* Provide regular reports to Marketing Managers regarding the status of budget and performance. Create a dashboard system reporting on all key brand metrics.
* Monitor competitor activity both online and offline, compiling a record and reporting on findings monthly.
* Assist with the management of the new product launch system IMP including set up of all forms and systems to support the launch process, liaising between multiple internal departments to ensure completion on time and in full.
* Ensure all supporting literature, web, social and other collateral is up to date, relevant, informative and helps drive sales of the product. Ensuring all communications are managed to fit within the overall strategy associated with our brands.
* Assist in the preparation of marketing presentations for key customers and be available to present findings and recommendations internally as required.
* Deliver key business projects to be agreed in conjunction with Marketing Manager which delivers business benefits.
* Co-ordinate and assist in management of the annual marketing budget.
Knowledge, Skills And Experience
* Enthusiastic and self-motivated
* Keen eye for detail
* Excellent communication skills
* Team Player
* Organised – ability to take ownership of projects
* IT literate (proficient in Microsoft Office applications)
Key Relationships
* Regular contact with marketing & PR agencies to establish promotional/communication requirements
* Regular contact with internal colleagues across a number of departments (including Finance, Commercial, Supply Planning, Production and Purchasing) to progress opportunities and solve problems.
* Building a strong relationship with the wider marketing and commercial teams.
PPG pay ranges and benefits can vary by location which allows us to compensate employees competitively in different geographic markets. PPG considers several factors in making compensation decisions including, but not limited to, skill sets, experience and training, qualifications and education, licensure and certifications, and other organizational needs. Other incentives may apply.
Our employee benefits programs are designed to support the health and well-being of our employees. Any insurance coverages and benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
About Us
Here at PPG we make it happen, and we seek candidates of the highest integrity and professionalism who share our values, with the commitment and drive to strive today to do better than yesterday – everyday.
PPG: WE PROTECT AND BEAUTIFY THE WORLD
Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways
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