Senior Graphic Designer - Brand Identity and Symbol Design
Location: London (Hybrid, 2 days in-office per week)
Position: Freelance/Contract
About Us:
We are a fast-growing, visionary company led by two passionate founders, seeking a seasoned Senior Graphic Designer to spearhead the creation of a compelling brand identity system. This role focuses on developing iconic brand symbols and ensuring consistency across all visual touchpoints.
Key Responsibilities:
* Lead the development of a cohesive brand identity system, with a primary focus on designing impactful and memorable brand symbols that resonate with our target audience.
* Collaborate closely with the founders to define the brand’s visual DNA, aligning the symbol and identity system with the company’s values and long-term vision.
* Create and deliver scalable designs for digital, print, and physical applications, ensuring versatility and adaptability of the brand symbol across various mediums.
* Establish and document brand guidelines that ensure consistency and clarity in the application of the brand identity system.
* Provide expertise and insights into symbol design trends, pushing creative boundaries while maintaining relevance and timelessness.
* Present and justify design concepts to stakeholders, incorporating feedback while maintaining creative integrity.
* Oversee freelancers or junior designers as needed, ensuring alignment with the overall creative vision.
1. Requirements:
* 10+ years of professional experience in brand identity design, with a strong portfolio demonstrating expertise in creating distinctive and effective brand symbols.
* Mastery of typography, geometry, and form, with an exceptional eye for detail and balance in design.
* Proven track record of delivering end-to-end brand identity systems, from concept development to implementation and guideline creation.
* Excellent ability to synthesize complex ideas into simple, powerful visuals.
* Proficiency in Adobe Creative Suite and other relevant design tools.
* Strong communication and presentation skills, with the ability to articulate the rationale behind design choices effectively.
* Availability for in-office collaboration two days a week in London.
Qualifications:
* Bachelor’s degree in Graphic Design, Visual Communication, or a related field (Master’s preferred).
* Extensive experience working with senior stakeholders to bring strategic brand visions to life.
Why Join Us?
This is a rare opportunity to shape the visual essence of a growing brand by designing an iconic symbol that becomes the cornerstone of our identity. If you’re passionate about brand storytelling through design and creating timeless brand symbols, we’d love to hear from you.
How to Apply:
* Please submit your CV and a portfolio showcasing your work in brand identity systems and symbol design. Only applicants with relevant experience will be considered.