Head of Communication and Advocacy
Full time, permanent
Hybrid working – 3 days in office, 2 remote
Salary - £41,000 - 46,000
This is an exciting opportunity to play a pivotal role in shaping the charity’s voice and influence. You will lead the communications team to deliver its creative communications across all our channels: website, social media, press and PR, marketing and digital advertising and policy. You will lead our communications strategy, ensuring that Allergy UK continues to be a powerful and credible voice for the allergy community.
About us:
We are the leading national patient charity for people living with all types of allergy. We work with government, professional bodies, healthcare professionals and corporates towards our vision and to help improve the lives of the millions of people with allergic disease. It is estimated that 41 million people in the UK live with allergic disease. But there remains a huge gap in healthcare services for those affected by this disease of the immune system. Our aim is to raise the profile of allergy at all levels, with a vision for everyone affected by allergy to receive the best possible care and support.
As a Head of Communications and Advocacy, you will:
* Develop and implement an integrated advocacy and communications strategy that supports Allergy UK’s strategic aims
* Provide strategic reports and updates on communications, advocacy, and policy developments
* Devise key performance indicators to develop, monitor and evaluate the effectiveness of our communication activities to ensure maximum impact
* Ideate, conceive, strategize and develop key Allergy UK owned campaigns to drive awareness and engagement through our Allergy Awareness week and other major Allergy UK initiatives Lead on the new 18-month campaign, working closely with external partners and agencies
* Develop opportunities for key audiences to engage with the charity as potential supported and advocates, including forging links with influencers and decision-makers
* Lead Allergy UK’s, policy and advocacy work ensuring that allergy is recognised as a serious public health issue by policymakers, healthcare leaders, and industry stakeholders
To be successful in this role you will:
* Have evidence of leading multi - channel marketing strategies which have achieved significant growth
* Be agile, evaluate activities, implement innovative solutions and change quickly and decisively when needed
* Experience of working with key stakeholders including Trustees and CEO
* Use data insight to inform activities and decisions
Application deadline Wednesday 3rd April. To apply, submit your CV and our recruitment partner (RP Connections) will be in touch. Please note, you may be asked to complete a cover letter.