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I’m looking for a Digital Implementation Analyst to join my client’s business in Bristol. In this role, you will be developing and delivering my client's analytics tagging and reporting suites across their ecommerce data. Day to day you will oversee the effectiveness of analytics and ensure accuracy and best practices are maintained.
You will be expected to have a hands-on approach to the configuration of platforms such as Adobe Analytics and GA4, along with tag management systems such as Tealium. You will be planning and delivering tracking for both new and existing website features. You will ensure marketing activities are tracked and measured in a robust and efficient manner.
In this role you will be providing ongoing assessment and audit of current analytics tools and our data layer, working to continually improve both new and existing tags. You will ensure all data collected and made available via analytics is GDPR compliant. You will also be providing support to the wider Ecommerce team, enabling best practice reporting, and collaborating in the design of dashboarding, segmentation and KPIs.
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