Job Summary
We are seeking an experienced and strategic Head of SEO to lead our search engine optimisation efforts. This role is pivotal in enhancing our online visibility and driving organic traffic to our website. The ideal candidate will have a deep understanding of SEO best practices, a proven track record in managing successful campaigns, and the ability to work collaboratively across various teams. You will be responsible for developing and executing comprehensive SEO strategies that align with our business goals.
Duties
1. Develop and implement effective SEO strategies to improve organic search rankings and drive traffic.
2. Conduct keyword research and analysis to identify opportunities for content optimisation.
3. Oversee on-page optimisation efforts, including metadata, content structure, and internal linking strategies.
4. Manage the technical aspects of SEO, including HTML, CSS, JavaScript, and Google Tag Manager.
5. Monitor performance using tools such as Google Search Console and analytics platforms to track key metrics and report on progress.
6. Collaborate with content creators to ensure that all content is optimised for search engines while maintaining high-quality standards.
7. Stay up-to-date with industry trends, algorithm updates, and best practices in SEO to ensure ongoing success.
8. Lead social media management initiatives that complement SEO efforts and enhance brand visibility.
Requirements
1. Proven experience in an SEO leadership role or similar position.
2. Strong knowledge of WordPress and content management systems.
3. Familiarity with metadata management and its impact on search visibility.
4. Proficiency in using Google Search Console and other analytical tools to monitor performance.
5. Understanding of HTML, CSS, JavaScript, and their relevance to SEO practices.
6. Excellent communication skills with the ability to articulate complex concepts clearly.
7. Strong analytical skills with a data-driven approach to decision-making.
8. Ability to work collaboratively within a team environment while also being self-motivated.
If you are passionate about search engine optimisation and eager to make a significant impact within our organisation, we encourage you to apply for this exciting opportunity.
#J-18808-Ljbffr