Position Summary Marketing Communications – Assistant Manager – CoRe Research & Insights – Deloitte Support Services India Private Limited Are you looking for an exciting opportunity in the world of business insights and market intelligence? Do you have a strategic marketing mindset, and can you weigh in on creating compelling content and recommending an optimal channel mix to activate campaigns in the marketplace? If yes, then CoRe Research & Insights is the team for you. The team supports, develops, writes, and presents market intelligence outputs for internal practitioners across the globe, powering Deloitte’s market strategies with insights. Work you’ll do Demonstrate a strong understanding of marketing roles in a professional services firm—marketing communications, campaigns, and effectiveness Partner with the internal stakeholders and leadership to translate business and industry goals into marketing goals Help in planning and designing impactful marketing campaigns. Create or curate compelling content for multiple channels Engage with the stakeholders on campaign execution and help in the timely and seamless delivery of campaigns Collaborate with stakeholders and other design teams to develop compelling marketing assets, sales enablement toolkits, and creatives that are brand compliant Analyze and present campaign performance data in intuitive graphical formats and interesting frameworks to develop campaign impact reports for leaders and the practice Help define or revisit campaign KPIs based on industry benchmarks and past campaign performance, adopt innovative approaches and new tools Liaise with colleagues from Deloitte offices spread across the globe and stakeholders to understand, refine, and manage project expectations and priorities. Core Skills Required Domain knowledge: Strong understanding of integrated marketing and communication strategies and how they come together to provide measurable results Thorough knowledge of content management systems, digital marketing, channel strategy, keyword research, search engine optimization and search engine marketing tools Advanced Microsoft Office skills (e.g., MS Word, MS Excel, MS PowerPoint, MS Outlook, MS Teams); familiarity with integrating various technologies to support marketing efforts Capability of identifying target audience, preferences, and developing content strategy to engage audience Knowledge of visualization and analytical tools such as PowerBI or Tableau is a plus Research and visualization skills Ability to clearly understand the project objectives through effective listening, comprehension, and probing skills Good knowledge of social media research tools, databases, monitoring tools, and public sources of information Basic knowledge of Google Analytics, Adobe Analytics, Sprinklr/Meltwater/Net Base Quid or any other social media management tool Ability to validate/triangulate sources for relevancy and accuracy Experience in processing information in compelling visualization within logical structure is preferred skill Business writing Exceptional business writing skills—narrative, appealing, succinct. Should be able to convey complex ideas in a compelling and easier way through writing Strong storyboarding skills are preferred. Articulate ideas and point of views in a confident and effective manner in client calls during all stages of the project lifecycle Communication should reflect logical thinking and consultative approach Qualifications MBA from a reputed school in India or outside OR Masters’ degree in communications, marketing, or related fields Years of Experience: Over all 6-8 years with at least 2 years post-MBA, with prior experience in business research in client service or captive setup Client-service exposure or experience in working with senior leadership directly is a preferred Hands on experience with PR, brand management, and digital marketing campaigns is preferred Experience: 6-8 Years Location: Hyderabad/Bengaluru/Gurugram Timings: 11AM to 8PM The team CoRe Research and Insights (CoRe R&I) provides secondary research and analysis services to global Deloitte Member Firms in support of pursuit, business development, practice development and client engagements. The team uses exclusive sources, specialized research skills and industry expertise to developinsightfulresearchreportsdeliveringsignificantvaluetotheircustomersacrossDeloitte’sglobal network. Learn more aboutDeloitte. EagerForExcellence Recruiting tips From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters. Benefits At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you. Our people and culture Our diverse, equitable, and inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and perspectives, and bring more creativity and innovation to help solve our client most complex challenges. This makes Deloitte one of the most rewarding places to work. Learn more about our inclusive culture. Our purpose Deloitte’s purpose is to make an impact that matters for our clients, our people, and in our communities. We are creating trust and confidence in a more equitable society. At Deloitte, purpose is synonymous with how we work every day. It defines who we are. We are focusing our collective efforts to advance sustainability, equity, and trust that come to life through our core commitments. Learn more about Deloitte's purpose, commitments, and impact. Professional development From entry-level employees to senior leaders, we believe there’s always room to learn. We offer opportunities to build new skills, take on leadership opportunities and connect and grow through mentorship. From on-the-job learning experiences to formal development programs, our professionals have a variety of opportunities to continue to grow throughout their career. Requisition code: 160420