About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, with offices in New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact for ourselves, our company, and the users we serve.
Team Introduction
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies. TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates. We are looking for passionate and talented people to join our product and operations team to build an innovative, secure, and intuitive e-commerce ecosystem for our users and brands.
In this role, you will:
1. Work closely with cross-functional leads to deeply understand the needs of E-commerce consumers, merchants, and influencers in the UK market and other global markets.
2. Collaborate with stakeholders to identify the key research questions that will help shape the E-commerce product strategy in different markets.
3. Identify and create the best research methods based on the question, timeline, and resources.
4. Design and implement research, synthesize findings into practical and impactful insights to help stakeholders make decisions.
5. Measure and track how product changes affect user behaviors and attitudes over time across different markets, revealing the key reasons with solid data rationale.
6. Initiate foundational research and gather insights from relevant industries to help stakeholders explore possible solutions to challenging long-term product questions.
Qualifications
Minimum Qualifications
1. Minimum 5 years of experience in UX research, preferably in the E-commerce/tech industry.
2. Bachelor's degree or above in Psychology, Statistics, Sociology, Marketing Research, Economics, International Trade, or other related fields.
3. Experience using both qualitative and quantitative research methods, such as usability studies (remote/in lab), focus groups, interviews, concept tests, diary studies, surveys, data analysis, A/B testing, etc. Be able to conduct interviews/design questionnaires in the UK.
Preferred Qualifications
1. Ability to work independently with limited supervision and take initiative to solve problems and learn new things; travel to the United States for 2-3 weeks per quarter.
2. Ability to manage multiple projects at the same time in a fast-paced environment.
3. Great written and spoken communication skills to influence product partners and major company decisions.
4. Ability to analyze large sample data with statistical tools, such as SQL, Python, R, SPSS.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform
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