Job Description:
Job Title: Brand Manager
Location: Bradford (Office Based)
Salary: £25,000 to £32,000
Job Type: Full Time, Permanent
About the company
Head-quartered in Bradford, we are a leading manufacturer and supplier of FMCG products to wholesalers and independent buying groups worldwide. Our wide range of premium quality and own-brand everyday essentials include personal care and hygiene products, as well as PPE Kits and smart LEDs to name a few.
As a multinational with over 25 years in the industry, we have dedicated administration and production facilities in India and China to support our growing global operation. Our commitment to our trade partners and consumers is to manufacture and supply a diverse range of Healthcare and fast-moving consumer goods that continually exceed expectations in quality, price, and performance for the global marketplace.
The Role:
Over the past year, we have gone from strength to strength and we are now looking for an ambitious and well-qualified self-starter to plan to advertise campaigns, work with the marketing and sales team to create promotions and enhance the online presence of our products. Reporting to Sales Director while maintaining close interaction and liaison with the Marketing and Sales teams as well as a range of other business functions.
Key Duties:
* Determine the length and timing of promotions and market promotions to various businesses.
* Develop and execute online and e-mail marketing programmes.
* Researching, writing, and distributing press releases to targeted media.
* Planning, developing, and implementing PR strategies.
* Maintaining and updating information for the organisation's website.
* Managing and updating information, copywriting, and engaging with users on social media sites such as Twitter, Instagram, Facebook, and LinkedIn.
* Identifying new opportunities for brands.
* Developing and maintaining communications and influencing the calendar.
* Heavily involved in new product development.
* Develop and execute online and email marketing programmes.
About you:
* You must have previously worked in a PR, Public Relations, Brand Management, or communication role for 4+ years.
* A strong track record of writing, designing, and coordinating content across a range of channels.
* Product/category management experience.
* Evaluate marketing campaigns, and look at the current climate and competition.
* Be able to demonstrate a strong engaging copy-writing ability.
* Creative thinker and problem solver.
* Ability to multi-task various projects simultaneously.
* Thorough understanding of all social channels.