Digital Product Analyst
Salary: £55,000 + Bonus
Location: Luton - Bedfordshire
Please note: We are not able to offer sponsorship for this role.
We are seeking an experienced Digital Product Analyst with a passion for data, experimentation, and digital optimisation. This role is ideal for someone who thrives in a fast-paced environment, is highly analytical, and enjoys working at the intersection of product, data, and user experience.
Key Responsibilities
1. Leverage advanced Web Analytics tools (especially Google Analytics 4) to monitor and evaluate user behaviour across digital platforms.
2. Create compelling, data-driven dashboards using platforms such as Looker Studio, Tableau, or Looker.
3. Design and analyse experiments using MVT, A/B testing, and other analytics tools such as Optimizely.
4. Apply robust experimentation methodology, including hypothesis design, sample size calculation, test duration planning, and statistical significance analysis.
5. Query and manipulate large datasets using BigQuery and SQL to extract actionable insights.
6. Communicate findings clearly to stakeholders, ensuring alignment between data insights and product decisions.
7. Collaborate across product, design, engineering, and marketing teams to support data-led decision making.
8. Contribute to the evolution of analytics processes in a dynami...