Premier Recruitment Group are pleased to be partnering with a leading business based in South East London to recruit for a forward thinking Content Marketing Specialist. Very interesting and varied role. This is is full time and permanent position. 3/6 months based in the head office and hybrid/remote on offer thereafter. Ideally, looking for someone who has a leaning towards Content Writing but has written for the Commercial Vehicle industry or SaaS. Key Responsibilities Content Strategy Development: Develop and execute a content strategy that drives brand awareness, engages target audiences, and supports lead generation. Website Content: Plan, write and optimise content for key web pages with a focus on SEO, user experience and conversion optimisation. Collaborate with the wider team to ensure the website effectively communicates value propositions effectively. Content Creation and Management: Produce blogs, case studies, white papers, webinars and product guides tailored to decision-makers in the fleet market. Establish a content calendar aligned with sales goals, product launches and campaigns. Oversee the creation of visual content such as videos and infographics to complement written content. SEO & Content Optimisation: Conduct keyword research and implement on-page SEO best practices to improve visibility and search rankings. Regularly audit and optimise existing content to ensure relevance and performance.Collaboration & Stakeholder Management: Work closely with the wider team to align content with broader marketing strategies, events, and campaigns.Thought Leadership & Industry Influence: Craft thought leadership content to position company as a key voice in technology. Identify opportunities to pitch articles, guest blogs or case studies to relevant industry publications and blogs. Collaborate with the wider team to identify partnership or sponsorship opportunities (events, webinars, podcasts) to enhance industry influence. Content Performance & Analytics: Track and report on content performance metrics, using tools like Google Analytics, social media insights, and CRM data to measure success and optimise strategies. Provide regular updates and recommendations on how to improve engagement, lead generation and brand authority.Key Skills and Experience Minimum of 5 years' experience in a content marketing, preferably within B2B SaaS or technology. Experience in vehicle technology or similar industry is a plus. Exceptional writing and editing skills, with the ability to produce high-quality, engaging content for a professional audience. Strong knowledge of SEO best practices and experience using tools like SEMrush. Ability to develop a content strategy from scratch and work autonomously in a fast-paced environment. Proficiency in WordPress, HTML, and social media management (LinkedIn, Twitter). Familiarity with analytics platforms such as Google Analytics and HubSpot. Excellent project management and communication skills. Degree in marketing, communications, journalism or a related field.If you have required experience and you are ready for you next challenge please contact Tom Kurczab at Premier Recruitment Group. T: (phone number removed) M: (phone number removed)