At Swarovski, where innovation meets inspiration, our people desire to explore, experience, and create. We are looking for a Media & PR Executive, reporting to the PR & Media Manager, where you will get a chance to work in a rewarding role within a diverse team that is pushing boundaries. Be part of a truly iconic global brand, learn and grow with us. We’re bold and inventive, revealing astonishing things like no one else can. A world of wonder awaits you.
About the job
You will be supporting the PR & Media Manager to execute all paid media and branded content communication strategies including PR & influencers and, in line with global guidelines, to increase brand awareness, consideration & luxury perception within the UKI cluster.
Your main responsibilities will include, but not be limited to:
* Assisting in planning and executing Media & PR campaigns to promote brand campaigns and product launches.
* Assisting with the management of local media & PR agency, to ensure strategies are well executed locally.
* Monitoring Media & PR coverage, tracking campaign performance, and preparing reports for the PR & Media Manager in line with the key metrics: media campaign results & ROI, influencer campaign results & ROI, monthly press coverage.
* Creating and delivering all media assets within deadlines, in collaboration with Central Media & PR teams.
* Supporting event planning and execution for brand launches and press days.
* Drafting press releases for local activations to secure coverage in fashion, lifestyle and trade media.
* Building and maintaining relationships with journalists, influencers and advertising partners such as external PR & Media agencies.
* Coordinating and tracking samples for photo shoots and influencer campaigns.
* Coordinating all seasonal campaign assets for teams to use.
About you
* Minimum 2-3 years of experience in Media and PR, either in-house or agency, within the fashion, jewellery, or lifestyle sectors.
* Proficiency with Media & PR monitoring / reporting tools.
* Familiarity with media channels & social media platforms.
* Strong communication & writing skills.
* Ability to work in a fast-paced environment and manage multiple projects.
* Passion for fashion and awareness of current trends.
What we offer
You can expect a range of benefits, including:
* Swarovski products discounts.
* Employee Assistance Program.
* Volunteering leave.
* Learning and development programs.
Masters of Light Since 1895
Swarovski creates beautiful crystal-based products of impeccable quality and craftsmanship that bring joy and celebrate individuality.
Founded in 1895 in Austria, the company designs, manufactures and sells the world's finest crystal, gemstones, Swarovski Created Diamonds and zirconia, jewelry, and accessories, as well as crystal objects and home accessories. Swarovski Crystal Business has a global reach with approximately 2,400 stores and 6,700 points of sales in around 140 countries and employs more than 18,000 people. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet is part of Swarovski’s heritage. Today this legacy is rooted in sustainability measures across the value chain, with an emphasis on circular innovation, championing diversity, inclusion and self-expression, and in the philanthropic work of the Swarovski Foundation, which supports charitable organizations bringing positive environmental and social impact.
Swarovski is an equal opportunity employer. We give our people the guts to celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard. A place where anyone/everyone belongs. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, physical or mental disability, medical condition, pregnancy, gender, sexual orientation, gender identity, expression or any other status protected under the law of the countries we operate in. #J-18808-Ljbffr