Paid Advertising Specialist PPC
Location: North Newbald, East Riding of Yorkshire YO43
Salary: £40,000 - £46,000 per annum
Commutable from: Hull, Beverley, Selby, Market Weighton, Goole, Pocklington
Type: Permanent role
Hours: Full time Monday – Friday (1 day Hybrid working available)
The Role
You will be responsible for managing and optimising paid advertising campaigns on both Google and Meta platforms, with a focus on both the UK and US markets.
Duties
1. Google Ads:
Manage and optimise paid advertising campaigns on Google Ads.
Develop and implement effective strategies to maximise return on ad spend.
Oversee and optimise shopping feeds in Google Merchant Centre to ensure maximum efficiency and performance.
Ensure the account is set up correctly and using best practice.
2. Meta Advertising:
Manage and optimise paid advertising campaigns on Meta platforms.
Develop and implement targeted ad strategies to reach specific audience segments.
Continuously monitor and adjust campaigns to improve performance and ROI.
3. General:
Create comprehensive and insightful reports demonstrating account health and return on investment (ROI) for presentation to the Marketing Manager and Directors.
Monitor and analyse campaign performance data to provide actionable insights and recommendations.
Stay updated with the latest trends and best practices in digital advertising and paid media.
Collaborate with the marketing team to align advertising strategies with overall business goals.
Skills/Experience
1. Proven experience in managing substantial budgets across Google Ads and Meta advertising platforms.
2. Expertise in Google Merchant Centre, with a strong ability to optimise shopping feeds.
3. Strong analytical skills with the ability to interpret data and generate meaningful reports.
4. Excellent communication skills, with the ability to present complex information clearly to stakeholders.
5. Demonstrated success in developing and implementing effective paid advertising strategies.
6. Ability to work independently and as part of a team in a fast-paced environment.
Benefits
1. Competitive salary and performance-based bonuses.
2. Opportunities for professional growth and development.
3. A supportive and collaborative work environment.
4. Access to the latest tools and technologies in digital advertising.
5. Option to work at home 1 day a week.
If you would like to apply for the role of Paid Advertising Specialist, please email your CV or call Deb on (phone number removed).
Closing date is 4.1.2025. Please note this could change subject to suitable applications.
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Hawk 3 Talent Solutions are committed to the selection, recruitment and development of the best people, basing judgements solely on suitability for the job. Thank you for your interest in this role and we look forward to working with you in the future.
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