Are you an analytical AND creative storyteller with a talent for uncovering news-worthy, data-driven stories?
Do you approach your work with a strong commercial focus?
Do you thrive on innovation, analytics, and leading content strategies that make a real impact? If so, this may be the perfect role for you!
About the Role:
We're looking for a Content, PR and Data Strategist to join a well-known business in the travel and leisure sector. You will take the lead in researching and using data to discover content-worthy stories that resonate with audiences and support the brand goals. You'll need initiative, creativity, and experience in building and using dashboards to track, analyse, and refine strategies.
Key Responsibilities:
Research and Analysis: Explore data to identify trends, newsworthy insights, and content opportunities that engage audiences and support brand growth.
Dashboard Development: Build and maintain bespoke dashboards to track performance, uncover actionable insights, and guide decision-making.
Content Strategy: Plan and deliver organic content strategies across platforms, ensuring they align with business objectives and audience needs.
Storytelling: Turn data into engaging, shareable stories for social media, blogs, and PR campaigns.
Collaboration: Work closely with paid media, influencers, and internal teams to ensure smooth integration and amplification of campaigns.
Leadership: Take ownership ...