As the Digital Marketer, you will be responsible for managing our social media platforms, creating and scheduling posts, updating and maintaining our website, and producing internal graphic designs for business cards, flyers, etc. as needed.
Responsibilities:
* Create, schedule, and monitor social media posts across multiple platforms (e.g. LinkedIn, Facebook, Instagram).
* Develop content that aligns with our brand’s tone, ensuring it is relatable, informative, and professional.
* Engage with followers and other businesses and respond to messages and comments to build a strong online community.
Facebook and Google Ads Management:
* Develop and manage paid advertising campaigns on Facebook and Google Ads to reach targeted audiences effectively.
* Conduct keyword research, audience targeting, and ad copywriting to maximise reach and engagement within the set budget.
Website Maintenance:
* Regularly update and maintain the website to keep content fresh and accurate.
* Collaborate with the team to create blog posts and case studies that provide value to our audience.
* Optimise website content for SEO to increase visibility and drive traffic.
Graphic Design:
* Design and produce internal materials such as business cards, flyers, and brochures.
* Design and produce printed materials when working with external companies, such as magazines or local hospices.
* Ensure all designs are consistent with our brand guidelines and meet professional quality standards.
Analytics and Reporting:
* Monitor social media and website performance metrics, using data to refine strategies and improve engagement.
* Use our CRM system (Zymplify) to monitor website visits and user activity, providing insights that enhance our Google Ads strategy and inform impactful, relevant website content.
Requirements:
* At least 1 year of experience in social media management, website maintenance, and basic graphic design.
* Proficiency in social media scheduling tools (e.g. Buffer, Hootsuite) and content/website management systems (e.g., WordPress).
* Familiarity with graphic design software (e.g., Adobe Creative Suite, Canva) for creating branded materials.
Vacancy:
Digital Marketer
Applicants from consultants welcome.
Why this role?
This is an excellent opportunity for a proactive, motivated individual to join a friendly team.
Apply Now
To apply please submit a CV and covering letter via the 'Submit' button below, telling us more about you, your experience and what you can bring to the role.
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