Advert
Head of Content
Circa £80,000 + benefits
Permanent
Full time (35 hours per week)
Wimbledon (hybrid working)
The role
As the Head of Content, you will lead the CIPD’s editorial content strategy to ensure the delivery of relevant, timely, and accurate information that is both accessible and valuable for the CIPD audiences. You will ensure that all content aligns with the CIPD’s purpose, governance standards, and strategic objectives. Given evolving audience expectations and technological advancements, there is a brilliant opportunity to reshape and innovate CIPD’s content approach to support better outcomes for individuals and organisations.
What you’ll be doing
1. Developing and implementing a cohesive content strategy that aligns with the broader organisational objectives, ensuring resources are evidence-based and supporting professional and ethical standards.
2. Working as part of the Leadership Team to drive the strategy, taking a data driven approach to ensuring content meets the needs of members and wider stakeholders.
3. Leading and developing the Knowledge content team, fostering collaboration across the departments to deliver high-quality, impactful content, including key relationships with our digital content, comms and marketing teams.
4. Overseeing relationships with external content partners, ensuring alignment and strategic synergy across platforms such as People Management magazine, Work magazine, HR Inform/Croner, and Kogan Page.
5. Leading the planning, commissioning, editing, and delivery of diverse content formats.
6. Overseeing the Content Decision Forum to identify emerging trends and opportunities, ensuring CIPD remains at the forefront of relevant conversations.
7. Ensuring the CIPD’s content strategy incorporates emerging digital trends, including AI-driven curation, accessibility enhancements, and personalisation.
8. Establishing and tracking key performance indicators to measure content effectiveness, using data-driven insights to refine and improve relevance, engagement, and impact.
What you’ll need to be successful
1. An experienced editor, with a strong track record in B2B, professional or journals publishing. Strong editing skills, including idea generation, commissioning, briefing, content development and processing from origination to multi-channel publication.
2. Experience in developing content strategies.
3. Expertise in content strategy, editorial leadership, and digital content distribution.
4. Experience in leading and managing multi-disciplinary editorial/content teams.
5. Strong leadership and team coaching skills, experience fostering collaboration and high performance.
6. Strong organisational skills, including the ability to manage multiple projects with differing timelines, and experience in developing processes that foster effective decision making.
7. Experience working with senior professionals and multiple stakeholders from a broad range of backgrounds to deliver audience-focused outputs.
8. Experience in delivering complex content across multiple channels.
9. A good understanding of the online content environment and digital technologies.
10. Data-driven approach to content effectiveness and audience engagement.
11. Excellent communication and stakeholder management skills.
12. An understanding of the people profession landscape or a proven ability to rapidly acquire domain expertise.
13. Awareness of emerging technologies in content creation and distribution.
About us
We’ve been championing better work and working lives for over 100 years. We help organisations thrive by focusing on their people, supporting our economies and societies. We’re the professional body for HR, L&D, OD and all people professionals – experts in people, work and change. With over 160,000 members globally – and a growing community using our research, insights and learning – we give trusted advice and offer independent thought leadership. And we are a leading voice in the call for good work that creates value for everyone.
We offer an inclusive and stimulating culture and a wide range of professional development opportunities, as well as excellent benefits such as 28 days’ holiday with an option to buy and sell days, personal development allowance, access to an award winning pension scheme and a commitment to wellbeing including a cashback health scheme.
If this role describes you and your career aspirations, click APPLY.
CIPD: valuing everyone as an individual. The CIPD define diversity as the differences in colour, ethnicity, abilities, age, gender, beliefs, interests, socioeconomic status(class), marital or partnership status, sexual orientation, geographic, academic/professional backgrounds, opinions, backgrounds, thinking, experiences, and many other personal characteristics. There is a growing body of research that shows that diverse workforce can be beneficial for decision making, innovation and problem solving as people bring a diverse range of skills and lived experiences with them. Harnessing these differences creates a productive environment in which everybody feels valued, where their talents are fully utilised and organisational and personal goals are met.
We are committed to employment practices that promote diversity and inclusion and equality of outcomes in employment through recognising of how differences of age, disability, gender, sex, marriage and civil partnership status, pregnancy and maternity status, ethnicity, colour, religion, or belief and other protected (by equalities law) and personal characteristics can advantage or disadvantage a person.
Please note, we reserve the right to close or extend this position depending on application numbers. Therefore, we would urge you to submit an application as soon as possible.
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