A marketing leadership opportunity exists within a forward-thinking organisation. This role involves spearheading the marketing function, encompassing strategy development and execution across both digital and traditional channels. The successful candidate will guide a marketing team, collaborating with internal and external partners to elevate brand visibility, customer interaction, and revenue generation. Key responsibilities include: Leading and mentoring a marketing team, promoting a collaborative and high-performing environment. Formulating and implementing data-driven marketing strategies aligned with organizational objectives. Utilizing data analytics to monitor campaign effectiveness, optimize marketing activities, and report on performance metrics. Collaborating with internal stakeholders across various departments to ensure alignment with business goals. Coordinating with cross-functional teams to maintain a consistent brand presence across all business units. Leading digital marketing initiatives, such as paid search, search engine optimization, email marketing, and social media campaigns, focusing on return on investment. Managing relationships with external agencies and partners to ensure effective campaign delivery. Presenting marketing performance, insights, and strategic plans to senior management, offering data-backed recommendations. Ideal candidates will possess: Significant experience in a senior marketing capacity, including several years in a leadership role. Proven expertise in developing and executing digital marketing campaigns, encompassing paid search, SEO, email, and social media. Proficiency in data analysis and the ability to use insights to enhance campaigns and achieve targets. Demonstrable success in public relations and marketing engagement strategies. Familiarity with CRM systems. Exceptional leadership and mentorship abilities, with a focus on team development. Experience interacting with and reporting to governing bodies or senior-level stakeholders. A results-driven approach with a focus on achieving measurable outcomes. Excellent communication, presentation, and interpersonal skills. This role is based in the North of England. While a hybrid working model is available, candidates should be located within a reasonable commutable distance. Salary is competitive within the local market.