Join to apply for the Strategic Revenue Manager role at Inspired Pet Nutrition.
Role Purpose:
The SRM Manager is a key role within the commercial team, responsible for pricing & promotional strategy, trade spend governance and optimisation, and mix strategy & implementation. Business partnering with the Sales & Marketing functions to maximise revenue and profitable growth across all brands, channels, and total IPN, working closely with commercial finance.
Key Accountabilities:
* Support delivery of our sales forecast/budget through effective strategy and ensuring we drive areas of over/under performance.
* Co-create our brand pricing strategies, creating sufficient benchmarks/indices vs. competitors, including standard price lists.
* Assess price elasticity/price impacts based on market and insight factors to input into the demand plan and underpin pricing recommendations.
* Own the promotional guidelines alongside the MS&P manager, identifying areas of flexibility or change to maximise profitable growth.
* Advise, track, and assess promotional plans based on fact-based ROI and market insight to feed into promotional plans.
* Govern and co-own, alongside commercial finance, trade spend governance & control in line with budget/forecasted outcomes.
* Support trade optimisation alongside sales to maximise revenue and profit outcomes in line/ahead of budget.
* Create best practice trade spend structures.
* Govern A&P spend and support on ROI optimisation alongside Marketing.
* Set brand/channel mix strategies/targets to guide profitable growth and maintain competitor differentiation.
* Own/drive the range rationalisation review alongside brand & commercial finance to maximise portfolio efficiency.
* Input into the budget & forecasting processes to drive profitability.
* Peer support to coach & develop the commercial team to upskill profitable growth mindset.
Knowledge, Skills and Experience:
* Educated to Degree calibre.
* Broad knowledge of the FMCG trade.
* Revenue Management/Commercial Finance business partnering experience.
* Strong organization skills.
* FMCG operational understanding and cross-functional experience.
* Business and commercial acumen.
* Advanced Excel User.
* Anaplan (or equivalent BI tool) experience.
* Data science/insight experience.
The Offer:
* Location: Thirsk, North Yorkshire.
* Salary: Competitive.
* 15% annual company bonus scheme.
* Hours: 40 hours per week - Monday to Friday (hybrid working).
* Pension: Employee contributions 3% / Employer contribution 8% (salary sacrifice company pension scheme).
* Holidays: 25 days + Bank Holidays.
* Private Healthcare.
* Medicash Plan.
* Life Assurance.
* Enhanced maternity/paternity/pawternity.
* Other Benefits: Free parking, tasty treats, bring your dog to work, discounted products & free hot drinks.
* Choice of a series of non-contractual flexible benefits, including cycle to work, workplace nurseries, and dental insurance. These are offered through salary sacrifice or pay deductions.
* Ability to purchase heavily discounted pet food.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Accounting/Auditing and Finance
Industries
Food and Beverage Manufacturing
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