About Ekco
Founded in 2016 Ekco is now one of the fastest growing cloud solution providers in Europe!
We specialise in enabling companies to progress along the path of cloud maturity, managing transformation and driving better outcomes from our clients’ existing technology investments.
️ In a few words, we take businesses to the cloud and back!
We have over 1000 highly talented and supportive colleagues (and counting) across a number of regional offices in the UK, Benelux & Ireland.
The role
We are seeking a highly skilled and motivated Digital Marketing Specialist to join one of our key clients, Bosch Siemens Home Appliances, as maternity cover. In this role, you will be responsible for developing and implementing digital marketing strategies to enhance brand awareness, drive website traffic, and generate leads. Your expertise in various digital marketing channels and tools will be critical to creating impactful campaigns and optimizing their performance
Key Responsibilities
* Develop and execute digital marketing strategies to achieve business objectives, including brand awareness, lead generation, and customer acquisition.
* Manage and optimise digital marketing activity across various platforms, such as Paid Search, Social Media and SEO to drive targeted brand awareness, consideration, and conversions.
* Conduct market research and analyse customer insights to identify target audience segments and develop personalised marketing campaigns.
* Brief new and optimise existing landing pages, email marketing campaigns, and digital content to improve campaign effectiveness.
* Monitor and analyse key performance indicators (KPIs) to measure campaign performance, identify areas for improvement, and make data-driven recommendations.
* Stay updated with the latest industry trends, best practices, and emerging digital marketing technologies to ensure the organisation remains at the forefront of digital marketing innovation.
* Collaborate with cross-functional teams, including web operations, insights and analytics, design and content, as well as paid media agencies to ensure seamless integration and execution of digital marketing activity.
* Conduct A/B testing and implement optimisation strategies to continuously improve campaign performance and maximize return on investment (ROI).
Key Requirements
* Minimum of 2 years experience in a similar role.
* Bachelor's degree or equivalent in marketing, communications, or a related field.
* Proven experience in digital marketing, including campaign planning, execution, and optimisation.
* In-depth knowledge of digital marketing channels, such as search engine marketing (SEM), social media, email, content and web.
* Proficiency in digital marketing tools, such as Google Ads, Adobe/Google Analytics and Facebook Ads Manager.
* Strong analytical skills and ability to interpret data to make informed decisions and recommendations.
* Excellent communication and collaboration skills to work effectively with cross-functional teams and external stakeholders.
* Creative mindset with the ability to develop engaging and impactful digital marketing content.
* Strong project management skills to prioritise tasks, meet deadlines, and manage multiple campaigns simultaneously.
* Continuous learning mindset and willingness to stay updated with the latest industry trends and technologies.
If you are a results-driven digital marketing professional with a passion for driving business growth through innovative digital strategies, we would love to hear from you. Join our team and contribute to our organisation's success in the ever-evolving digital landscape.
Benefits/Perks
* ️ Time off - 25 days leave + public holidays
* Company Pension Scheme (employer contribution 5%) + flexible salary sacrifice
* Employee Assistance Programme (EAP) - access to dedicated mental health, emotional wellbeing and general advice
* ️ EkcOlympics - a global activity for fun!
* Learning & development - Unlimited access to Pluralsight learning platform
* A lot of responsibilities & opportunities to grow (also internationally)
Why Ekco
* ️ Microsoft’s 2023 Rising Star Security Partner of the year
* VMware & Veeam top partner status
* Ranked as 4th fastest growing technology company in the Deloitte Fast50 Awards
* Ekco are committed to cultivating an environment that promotes diversity, equality, inclusion and belonging
* We recognise the value of internal mobility and encourage opportunities for internal development & progression
* Flexible working with a family friendly focus are at the core of our company values
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