Marketing Manager
Certain Advantage have partnered with an engineering product business and they are seeking a new marketer to manage B2B marketing strategy and run campaigns for the business.
There is a very exciting project to start initially which includes a complete website change for the business which you will be responsible for.
The company has been established for a long time and currently through a large growth plan, to increase staff size and ultimately revenue. This is an SME business with a strong emphasis on company culture working in new offices with over 50+ staff in the UK. You will be supporting with a few brands within the group.
Benefits and structure includes:
Competitive Salary, 7.5 hours p/d, flexible shift options, 25 days holiday plus bank holidays, Structured Company Bonus, up to 10%. BUPA health care, Auto-enrol Pension.
What you will do:
You will work as a marketing manager to shape the marketing strategy and drive growth with the support and work alongside the Marketing Director.
You will be hands-on with your marketing approach but also successful in developing and executing successful marketing strategies, with a strong focus on digital marketing, CRM, and automation.
You will initially get started on a major project and have a great initial impact leading the overhaul of the company and brands website. This will be important to enhance brand image and online engagement.
You will also work on:
* Working on marketing plans to support the growth of the business
* Create compelling content and collateral
* Coordinate with agencies
* Project manage exhibitions and trade events
* Be a proficient user of design-based applications (InDesign, Premier Pro or similar)
* Coordinate and oversee video content
* Work closely with colleagues to execute digital marketing campaigns, including SEO, email marketing, and social media.
* Monitor and analyse digital marketing performance, providing regular reports and analysis
* CRM management
* Conduct market research to identify trends
* Track key marketing metrics, activities, spends, and outcomes, providing insights to the Marketing Director.
* Project management
What you will bring:
* Degree in Marketing or similar experience
* Project management and deadline management
* Creative design skills for crafting campaigns and other creative content.
* Proficiency in design tools like Adobe Suite and Microsoft Suite.
* Excellent understanding of current marketing practices.
* Experience working within a manufacturing, engineering, construction, or similar industry.
* Analytics tools (e.g., Google Analytics).
* CRM system experience (SugarCRM).
* Experience in website management and content creation.
To be considered for this fantastic role please apply with your updated CV.
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