Marketing Communications (Marketing & Communications)
About the role
As the Marketing and Communications Manager at Pure Wine Co., you will play a pivotal role in shaping the brands and driving engagement with its target audiences. This full-time position is based in our offices in Stirling, South Australia and will be responsible for developing and executing innovative marketing strategies across multiple channels.
What you'll be doing
* Developing and implementing comprehensive marketing plans to promote Pure Wine Co.'s portfolio and increase brand awareness aligned with the brand owners
* Managing the company's social media presence, including content creation, community engagement and paid advertising campaigns
* Overseeing the production of various marketing collateral, such as newsletters, brochures, and digital assets
* Collaborating with the sales team to support lead generation and customer acquisition efforts
* Analysing marketing performance data and providing recommendations to optimise strategies
* Staying up-to-date with industry trends and best practices to identify new opportunities for growth
* Fostering strong relationships with external partners, including agencies and media outlets
What we're looking for
* Minimum 5 years of experience in a marketing or communications role, preferably within the beverage industry
* Demonstrated ability to develop and implement successful multi-channel marketing campaigns
* Strong project management skills with the capacity to juggle multiple priorities
* Excellent written and verbal communication skills, with the ability to tailor messaging to different audiences
* Proficiency in using marketing software and analytics tools, such as social media platforms, email marketing, and CRM systems
* Bachelor's degree in Marketing, Communications, or a related field
* Experience in managing a small team
What we offer
At Pure Wine Co., we pride ourselves on creating a positive, collaborative work environment that encourages professional development. In addition to a competitive salary, we offer a range of benefits, including:
* Working with a passionate and fun team;
* Supportive work environment;
About us
Pure Wine Company is a well-respected brand builder, with a diverse portfolio covering key regions and styles of Australia, and across northern hemisphere regions. Some of our iconic brands include Yarra Yering and Kaesler wines.
Our Vision:
With a Vision to be Australia's most revered Brand Builder with a social and environmental conscious, this has turbo charged us to invest deeper into Marketing and Communications for our brands.
Our Values:
Commitment, Pride and Respect are our core values which we live.
If you're passionate about marketing, have a keen eye for detail, and are driven to contribute to the continued success of a dynamic, growing company, we encourage you to apply for this exciting opportunity. Apply now to become our next Marketing and Communications Manager.
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