Main Responsibilities Drive brand growth, increase market visibility, generate qualified leads and maximize marketing ROI. Marketing Strategy: Develop and execute the company's marketing strategy, aligned with overall business objectives. Define market segments, identify opportunities and establish measurable objectives for the marketing team. Brand Development: Manage the creation and maintenance of brand identity, ensuring it is communicated effectively across all channels and touch points. Digital Marketing: Manage digital marketing strategy, including social media, SEO, online advertising, content marketing and other digital initiatives. Analytics and Measurement: Evaluate the effectiveness of marketing strategies and tactics by tracking relevant KPIs and analyzing data. Use the information gathered to make continuous adjustments and improvements to the marketing strategy. Requirements Previous experience in marketing roles Studies in Marketing, Communications, Business Administration or related field (preferred). In-depth knowledge of traditional and digital marketing strategies. Strong analytical skills and ability to make informed data-driven decisions. Excellent verbal and written communication skills. Creativity and innovative mindset. Knowledge of the industry or market in which the company operates.