Job Summary
The Communications Team was established with the support of an external consultant and has since evolved into a highly regarded business function. It has earned a strong reputation for high-quality delivery internally, as a trusted and effective business partner to all teams and a key contributor to new project development; and externally, as a leading example of communications excellence within the GP federation space.
ABC has received both regional and national recognition for its strategic approach and measurable impact. In its first year, the team successfully generated income by sharing communications and digital expertise with member practices and partners at both regional and national levels. Income generation continues to be a priority alongside the core communications activity that supports ABC's mission.
Main Duties of the Job
1. Strategic Planning
Maintain and evolve ABC's communications strategy in line with organisational goals. Ensure a clear understanding of the assets and resources required to build on the team's excellent reputation and deliver objectives with measurable outcomes and demonstrable success.
2. Senior Leadership and Team Development
Serve as a key member of the Senior Leadership Team, contributing to the delivery of ABC's strategy and overseeing the line management of two Communications Coordinators, one focused on central projects and the other dedicated to delivering communications support services through the CURA solutions portfolio.
3. Communications Development
Lead the evolution of ABC's communications approach, focusing on audience engagement, channel optimisation, appropriate technology, and a balanced use of in-house and outsourced capabilities. The postholder will also be responsible for departmental governance, including impact reporting, business planning, business continuity, and policy development.
About Us
Alliance for Better Care (ABC) is a GP Federation uniting 77 NHS GP member practices across 98 sites within 24 Primary Care Networks in Sussex and Surrey. We support our Primary Care colleagues - and their patients - to transform how healthcare is delivered in their communities.
We work closely with GP Practices, PCNs, Hospitals, Community Organisations, and the Third Sector. These vital partnerships enable us to deliver a truly integrated approach that offers the support and expertise needed to effectively serve our populations.
Benefits
* Generous annual leave allowance
* Access to NHS pension
* Bespoke training programme
* Cycle to Work Scheme
* Employee Assistance Programme
* Enhanced maternity pay
Date Posted: 09 April 2025
Pay Scheme: Other
Salary: £50,901.77 to £57,323.66 a year depending on experience
Contract: Permanent
Working Pattern: Full-time
Reference Number: B0141-25-0023
Job Location: Horley Health Hub, 120 Victoria Road, Horley, Surrey, RH1 1EB
Job Responsibilities
1. Income Generation - CURA
The Head of Communications plays a pivotal role in income generation through the CURA solutions portfolio. In addition to leading the CURA brand and communications strategy, the postholder will develop and deliver high-quality communications services, ensuring excellent customer satisfaction. They will also take direct responsibility for selling the full range of CURA solutions and supporting the team to achieve annual financial targets.
2. Budget Responsibility
Responsible for the management of all operational and staffing budgets within the Communications Team. This includes oversight of external suppliers, income forecasting, and outsourced technology and subscription services.
3. Brand Reputation Management
Maintain and grow ABC's stellar reputation as an organisation known for best practice, innovation, and impact, with a strong national profile.
4. Internal Communications
Serve as a trusted and proactive internal partner across the business simplifying content, making it engaging, and ensuring it is accessible to staff.
5. External Communications
Deliver a confident and reassuring external profile for ABC by sharing key information with stakeholders through our external channels.
Reports to: Associate Director, Transformation.
Base: Flexible working between the HQ (Horley Health Hub), on-site locations including Crawley, and home. As a flexible employer, we prioritise outcomes over location.
For more information, please see full job description.
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