Summary
This is a rare opportunity to join a young, vibrant agency in Manchester city centre. You will be an integral part of the team - working alongside the Creative Director to assist on the delivery of live client projects and retainers for a key client in the property sector
Wage
£18,000 a year
Basic salary plus: ○ 5% on all introduced retainer clients (paid a month in lieu) ○ 10% on all introduced project clients (paid on full payment of project)
Training course
Content creator (level 3)
Hours
Monday - Friday, 9.00am - 5.00pm
37 hours 30 minutes a week
Possible start date
Friday 28 February
Duration
1 year 3 months
Positions available
1
Work
As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.
What you’ll do at work
co&co is a marketing agency in Manchester specialising in strategy, branding and activation. We are not a full service marketing agency - and we don’t want to be. We know what we are good at, and we play to our strengths. With a no fluff, no bull approach to marketing, the
business is focused on always delivering great marketing that makes a tangible difference to the client’s bottom line.
Roles & responsibilities:
Client services:
* Attend content creation meetings alongside client account leads
* Contribute to the creation of client content plans
* Execute and deliver the visual element of content plans
* Create engaging content (photography and videography)
* Run content creation sessions with clients independently
* Independently create b-roll content to supplement client content
* Dress sets for content creation based on art direction
* Carry out any recces of a location ahead of time to ensure shoots are maximised
Agency services:
* Creative thinking and concept, idea generation
* Working with the Project & Strategy assistant on the social media content plan
* Creating content for the agency’s social media channels
* Creating showreels of work to use in the promo of the agency
* Creating testimonials videos of clients to use in the promo of the agency
* Supporting other teams in creative idea thinking
* Providing additional support to other teams when required
Requirements:
* A flexible approach to working - no clock watchers need apply
* Ability to work to tight deadlines and turnaround times
* Previous experience of content creation (photography & videography)
* Able to use editing tools and software to create final assets
* Able to use filming and photography equipment (phone / camera / gimbal etc)
* A hunger to learn from industry leaders
* An understanding of creating content for social media platforms
* A willingness to attend events AM or PM
* Able to travel to meetings / events
* Ability to think creatively
* Proactive approach to get things done
* Exceptional organisation and communication skills
* Able to work fast without sacrificing quality of work
* Friendly and social character
* A hunger to get stuck in and help the business grow
* Be a problem solver, flexible and adaptable to changing circumstances
* An ability to bring art direction to life and create on-brand visual asset
Where you’ll work
Bow Chambers
1181 Tib Lane
Manchester
M2 4JF
Training
An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
College or training organisation
PROFESSIONAL APPRENTICESHIPS LTD
Your training course
Content creator (level 3)
Equal to A level
Course contents
* Interpret the aims of the brief.
* Research ideas and concepts to meet the brief.
* Evaluate brand requirements and brand guidelines.
* Prepare a mood board or other visual aid for the content to be created.
* Present ideas, pitches and proposals for creative content to be further developed.
* Storyboard and outline script their ideas for content to be developed.
* Interpret data, consider its integrity and use it to inform content.
* Develop accessible written content for different platforms and devices.
* Apply best practice and inclusive language when creating content.
* Write and edit copy or scripts for use on different channels and platforms.
* Create or capture visuals and audio using standard packages and equipment.
* Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
* Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
* Identify and recommend the platform/s or channel/s to use for the media campaign.
* Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
* Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
* Monitor user experience to ensure content is focused on maximising engagement.
* Analyse the differences between audiences using audience segmentation techniques and data.
* Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
* Use continuing professional development planning to support own current and future training and development needs.
* Operate effectively within the production workflow to meet production timelines.
* Interpret the aims of the brief.
* Research ideas and concepts to meet the brief.
* Evaluate brand requirements and brand guidelines.
* Prepare a mood board or other visual aid for the content to be created.
* Present ideas, pitches and proposals for creative content to be further developed.
* Storyboard and outline script their ideas for content to be developed.
* Interpret data, consider its integrity and use it to inform content.
* Develop accessible written content for different platforms and devices.
* Apply best practice and inclusive language when creating content.
* Write and edit copy or scripts for use on different channels and platforms.
* Create or capture visuals and audio using standard packages and equipment.
* Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
* Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
* Identify and recommend the platform/s or channel/s to use for the media campaign.
* Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
* Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
* Monitor user experience to ensure content is focused on maximising engagement.
* Analyse the differences between audiences using audience segmentation techniques and data.
* Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
* Use continuing professional development planning to support own current and future training and development needs.
* Operate effectively within the production workflow to meet production timelines.
Your training plan
During this advanced apprenticeship, you will learn a vast range of knowledge, skills and behaviours, covering topics such as:
* Audio and visual content
* Content for social media
* Copywriting and so much more
You will undertake the ground-breaking Professional Apprenticeships Content Creator Level 3 qualification.
Professional Apprenticeships are an Ofsted Outstanding rated training provider and hold the title of Bristol and Bath Apprenticeship Training Provider of the Year for 2021.
The training is delivered using a hybrid model and can be delivered fully remotely if needed.
You will have monthly 1-2-1s with your assigned tutor, along with monthly group sessions, where one topic will be covered in detail, and you will have the opportunity to meet and work with all the other apprentices on the course.
The programme is designed to mould you into a high-level, all-rounded digital marketer. You will learn in detail about:
* Creation of audio and visual content
* Blogging and written content
* Creating content for social media
* Designing engaging posts
* Managing content online
* Evaluating and testing the effectiveness of content
These modules are designed to jump-start your career and make you stand out in an increasingly competitive field, boosting your future earning potential.
Requirements
Essential qualifications
GCSE in:
* English (grade 4/C Or above)
* Maths (grade 4/C Or above)
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* IT skills
* Attention to detail
* Organisation skills
* Customer care skills
* Problem solving skills
* Presentation skills
* Administrative skills
* Number skills
* Analytical skills
* Logical
* Team working
* Creative
* Initiative
* Non judgemental
* Patience