Job summary We are looking for a creative and proactive new member of our team to help us tell the stories of our staff, people we care for destigmatise mental ill-health. In this role you will specialise in creating content for our digital and social media channels. You will learn how to develop multi-channel campaigns and create blogs, articles, videos, and graphics. This is a great opportunity to begin a career in the NHS. You will be joining a multi-disciplinary communications team at the UK's leading mental health trust. As well as digital and social media skills you will also gain experience across a broad range of internal and external communications. You don't need to have previous experience. We are looking for someone who is highly motivated; has excellent knowledge of social media and current digital trends; an excellent content writer; and who is able to create visually compelling design material. Main duties of the job As a member of the Communications Team, the post holder will: Support the day-to-day work of the communications team to deliver a high quality responsive service Maintain the Trust's social media accounts, developing content appropriate for Trust external audience, posting on the Trust's behalf, responding where appropriate and notifying the team of any issues. Evaluate the effectiveness of social media campaigns and develop a system for social media reporting Advise other teams in the Trust on their social media channels/ content and help devise new campaigns to help boost recruitment Writing and uploading of information onto the Trust website, intranet and other digital communication channels Support external, internal and virtual events, including booking venues, organising invitations and maintaining a log of attendees and feedback Develop creative skills such as writing press releases, newsletters, briefings and other digital content Filming and editing video content for social and digital media Create engaging and compelling written and digital content for a variety of audiences and channels Form effective relationships with staff at all levels across the organisation as well as with external suppliers such as printers and external designers Excellent attention to detail About us We provide the widest range of NHS mental health services in the UK and aim to be a leader in improving health and wellbeing - locally, nationally and globally. We serve a local population of 1.3 million people in south London, as well as specialist services for children and adults across the UK and beyond. Each year we provide inpatient care for over 5,000 people and treat more than 40,000 patients in the community in Croydon, Lambeth, Lewisham, and Southwark. We are committed to provide a high quality and specialist care to our service users and we are recognised for our care and treatment we provide. The Care Quality Commission already rates our services as 'good'. Our Values We take pride in providing specialist care to our service users where our Trust values and our promise to be caring, kind, polite, prompt, honest, listen and do what I say I'm going to do is at the heart of everything we do. When you join us, you'll be part of something special. As a Trust we are happy to talk flexible working. Date posted 10 February 2025 Pay scheme Agenda for change Band Band 3 Salary £29,485 to £31,088 a year per annum inclusive of HCAS Contract Fixed term Duration 12 months Working pattern Full-time Reference number 334-NCL-6979963-TA Job locations Trust HQ South London and Maudsley NHS Foundation Trust Denmark Hill SE5 8AZ Job description Job responsibilities Specific duties and responsibilities Support the day-to-day work of the communications team to deliver a high quality, responsive service Act as the first point of contact for all online, electronic and telephone enquiries into the Communications team and deal with them in a timely and effective manner Maintain the Trusts corporate social media accounts, developing content appropriate for Trust external audience, posting on the Trusts behalf, responding where appropriate and notifying the team of any issues. Evaluate the effectiveness of social media campaigns and develop a system for social media reporting Advise other teams in the Trust on their social media channels/ content and help devise new campaigns to help boost recruitment Writing and uploading of information onto the Trust website, intranet and other digital communication channels Support external, internal and virtual events, including booking venues, organising invitations and maintaining a log of attendees and feedback Develop creative skills such as writing press releases, newsletters, briefings and other digital content Filming and editing video content for social and digital media Log any incoming media enquiries, taking down detailed information and passing to the appropriate team member for them to manage and action Produce letters, reports and other documents as required by the team Liaise with staff and support the team to come up with a range of solutions that best suit the target audience Create engaging and compelling written and digital content for a variety of audiences and channels Form effective relationships with staff at all levels across the organisation as well as with external suppliers such as printers and external designers Analysis and Judgement Develop an understanding of different target audiences needs and develop the ability to produce copy work which will most effectively target those specific audiences Develop the ability to correctly interpret enquiries and respond accordingly Planning and development Working with the Communications Team to maintain an excellent social media profile using a variety of platforms and approaches Work with other teams in the Trust to maintain an excellent social media profile and further their strategic objectives Must be flexible and able to adapt to different situations Must be self-motivated and able to organise own workload Ability to follow briefs and achieve goals within set timescales Physical Skills Excellent attention to detail Good writing and content development skills (graphic design knowledge a plus but not a requirement) Ability to use social media platforms in line with the latest digital developments Ability to make decisions based on sound judgement Information Resources To assist the communications team in preparing briefings for regulatory and advisory bodies in respect of updating them on complex issues To assist in the preparation of material to support major corporate events such as the Annual Public Meeting Other The post holder may occasionally be exposed to sensitive information and situations which will require tact and diplomacy. GENERAL: South London and Maudsley NHS Foundation Trust is an equal opportunities employer. It is the policy of the Trust to ensure that no user of the service, past, present or future employee, or job applicant, receives less favourable treatment on the grounds of their age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion and belief, sex, sexual orientation; in line with the Trust's Equality and Diversity Strategy. This is not an exhaustive list of duties and responsibilities, and the postholder may be required to undertake other duties which fall within the grade of the job, in discussion with the manager This job description will be reviewed regularly in the light of changing service requirements and any such changes will be discussed with the postholder The postholder is expected to comply with all relevant Trust policies, procedures and guidelines, including those relating to Equal Opportunities and Confidentiality of Information The postholder is responsible for ensuring that the work that they undertake is conducted in a manner which is safe to themselves and others, and for adhering to the advice and instructions on Health and Safety matters given by manager(s). If postholders consider that a hazard to Health and Safety exists, it is their responsibility to report this to their manager(s) The postholder is expected to comply with the appropriate Code(s) of Conduct associated with this post South London and Maudsley NHS Foundation Trust operates a no smoking policy. The Trust has been smoke free since 1 January 2006 Job description Job responsibilities Specific duties and responsibilities Support the day-to-day work of the communications team to deliver a high quality, responsive service Act as the first point of contact for all online, electronic and telephone enquiries into the Communications team and deal with them in a timely and effective manner Maintain the Trusts corporate social media accounts, developing content appropriate for Trust external audience, posting on the Trusts behalf, responding where appropriate and notifying the team of any issues. Evaluate the effectiveness of social media campaigns and develop a system for social media reporting Advise other teams in the Trust on their social media channels/ content and help devise new campaigns to help boost recruitment Writing and uploading of information onto the Trust website, intranet and other digital communication channels Support external, internal and virtual events, including booking venues, organising invitations and maintaining a log of attendees and feedback Develop creative skills such as writing press releases, newsletters, briefings and other digital content Filming and editing video content for social and digital media Log any incoming media enquiries, taking down detailed information and passing to the appropriate team member for them to manage and action Produce letters, reports and other documents as required by the team Liaise with staff and support the team to come up with a range of solutions that best suit the target audience Create engaging and compelling written and digital content for a variety of audiences and channels Form effective relationships with staff at all levels across the organisation as well as with external suppliers such as printers and external designers Analysis and Judgement Develop an understanding of different target audiences needs and develop the ability to produce copy work which will most effectively target those specific audiences Develop the ability to correctly interpret enquiries and respond accordingly Planning and development Working with the Communications Team to maintain an excellent social media profile using a variety of platforms and approaches Work with other teams in the Trust to maintain an excellent social media profile and further their strategic objectives Must be flexible and able to adapt to different situations Must be self-motivated and able to organise own workload Ability to follow briefs and achieve goals within set timescales Physical Skills Excellent attention to detail Good writing and content development skills (graphic design knowledge a plus but not a requirement) Ability to use social media platforms in line with the latest digital developments Ability to make decisions based on sound judgement Information Resources To assist the communications team in preparing briefings for regulatory and advisory bodies in respect of updating them on complex issues To assist in the preparation of material to support major corporate events such as the Annual Public Meeting Other The post holder may occasionally be exposed to sensitive information and situations which will require tact and diplomacy. GENERAL: South London and Maudsley NHS Foundation Trust is an equal opportunities employer. It is the policy of the Trust to ensure that no user of the service, past, present or future employee, or job applicant, receives less favourable treatment on the grounds of their age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion and belief, sex, sexual orientation; in line with the Trust's Equality and Diversity Strategy. This is not an exhaustive list of duties and responsibilities, and the postholder may be required to undertake other duties which fall within the grade of the job, in discussion with the manager This job description will be reviewed regularly in the light of changing service requirements and any such changes will be discussed with the postholder The postholder is expected to comply with all relevant Trust policies, procedures and guidelines, including those relating to Equal Opportunities and Confidentiality of Information The postholder is responsible for ensuring that the work that they undertake is conducted in a manner which is safe to themselves and others, and for adhering to the advice and instructions on Health and Safety matters given by manager(s). If postholders consider that a hazard to Health and Safety exists, it is their responsibility to report this to their manager(s) The postholder is expected to comply with the appropriate Code(s) of Conduct associated with this post South London and Maudsley NHS Foundation Trust operates a no smoking policy. The Trust has been smoke free since 1 January 2006 Person Specification Experience Essential Experience of working to deadline Experience of taking projects from an initial brief through to implementation Previous communications experience and/or admin work Experience across a wide range of social media platforms Experience of team working Experience in writing for appropriate mediums Desirable Experience of supporting events Training and Qualifications Essential 5 GCSEs or equivalent (this must include A- C in Maths and English Language or equivalent) A Levels or equivalent covering communications, marketing or media. A Levels or equivalent covering communications, marketing or media NVQ/QCF L2 in communications, media management or new media.or equivalent experience acquired through formal training Knowledge and Skills Essential Familiarity with Microsoft Office packages Demonstrable ability to multitask and prioritise effectively Evidence of good communication skills, both verbal and written Ability to interpret and create concepts from briefs Basic copywriting/ proofreading skills knowledge/experience Experience managing social media accounts and platforms Confidence to use social media platforms to maximise engagement Knowledge of print and digital formats and deliveries Ability to work independently without instruction Attention to detail Sound knowledge and interest in communications/marketing Desirable Understanding of the NHS Knowledge of how to write for individual target audiences Knowledge of content management systems preferably sharepoint and joomla Behaviours and Values - Ability to behave in accordance with our five commitments: Essential I will be caring, kind and polite. I will be prompt and value your time. I will take time to listen to you. I will be honest and direct with you. I will do what I say I am going to do. Other Essential Empathy for individuals who have experienced mental health problems Passion for graphic design and able to provide evidence of creativity Passion for social media accounts and trends Ability to use own initiative Team working skills Ability to work the hours required of the post Ability to be flexible Desirable Keen interest in photography, videoing and web design Person Specification Experience Essential Experience of working to deadline Experience of taking projects from an initial brief through to implementation Previous communications experience and/or admin work Experience across a wide range of social media platforms Experience of team working Experience in writing for appropriate mediums Desirable Experience of supporting events Training and Qualifications Essential 5 GCSEs or equivalent (this must include A- C in Maths and English Language or equivalent) A Levels or equivalent covering communications, marketing or media. A Levels or equivalent covering communications, marketing or media NVQ/QCF L2 in communications, media management or new media.or equivalent experience acquired through formal training Knowledge and Skills Essential Familiarity with Microsoft Office packages Demonstrable ability to multitask and prioritise effectively Evidence of good communication skills, both verbal and written Ability to interpret and create concepts from briefs Basic copywriting/ proofreading skills knowledge/experience Experience managing social media accounts and platforms Confidence to use social media platforms to maximise engagement Knowledge of print and digital formats and deliveries Ability to work independently without instruction Attention to detail Sound knowledge and interest in communications/marketing Desirable Understanding of the NHS Knowledge of how to write for individual target audiences Knowledge of content management systems preferably sharepoint and joomla Behaviours and Values - Ability to behave in accordance with our five commitments: Essential I will be caring, kind and polite. I will be prompt and value your time. I will take time to listen to you. I will be honest and direct with you. I will do what I say I am going to do. Other Essential Empathy for individuals who have experienced mental health problems Passion for graphic design and able to provide evidence of creativity Passion for social media accounts and trends Ability to use own initiative Team working skills Ability to work the hours required of the post Ability to be flexible Desirable Keen interest in photography, videoing and web design Disclosure and Barring Service Check This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions. Certificate of Sponsorship Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab). From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab). Additional information Disclosure and Barring Service Check This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions. Certificate of Sponsorship Applications from job seekers who require current Skilled worker sponsorship to work in the UK are welcome and will be considered alongside all other applications. For further information visit the UK Visas and Immigration website (Opens in a new tab). From 6 April 2017, skilled worker applicants, applying for entry clearance into the UK, have had to present a criminal record certificate from each country they have resided continuously or cumulatively for 12 months or more in the past 10 years. Adult dependants (over 18 years old) are also subject to this requirement. Guidance can be found here Criminal records checks for overseas applicants (Opens in a new tab). Employer details Employer name South London and Maudsley NHS Foundation Trust Address Trust HQ South London and Maudsley NHS Foundation Trust Denmark Hill SE5 8AZ Employer's website https://www.slam.nhs.uk/ (Opens in a new tab)