We are seeking a talented and versatile Graphic Designer with strong print and digital design skills, and a proven track record in fashion, retail, point of sale (POS), and digital media channels. The ideal candidate will be adept at working across multiple platforms, from print collateral to digital assets, creating visually compelling and on-brand designs that resonate with consumers. You will be instrumental in shaping the visual identity of the client’s brand across a variety of touchpoints, whether on or offline, ensuring consistency and creativity in all design work.
Key Responsibilities
· Print Design: Create and deliver high-quality print materials, from in-store collateral to out of home advertising, ensuring that designs are aligned with brand guidelines and engage the target audience effectively.
· Digital Design: Design digital assets for websites, email campaigns, social media (organic and paid/performance), banners, and digital advertising, optimising visuals for various digital platforms while maintaining brand consistency.
· Point of Sale (POS): Develop engaging point-of-sale materials and in-store signage that drive customer engagement and sales, ensuring designs reflect the brand’s visual identity and marketing objectives.
· Multi-Channel Campaigns: Collaborate and creatively input on integrated campaigns that span both print and digital channels, ensuring visual consistency across all platforms and media. Adapt designs for the specific needs of each channel, from online to physical display communications, maintaining messaging and look and feel.
Brand, Campaign & Visual Identity
· Work closely with the client’s brand and marketing teams to ensure all creative assets are aligned with the brand’s vision and messaging across all channels.
· Support the design of seasonal and promotional campaigns, working with a variety of assets from photography to typography, colour schemes, illustrative tool kits and layout design.
· Ensure that all designs are on-brand and consistently reflect the fashion and retail aesthetic, with a keen eye for trends, typography, and design elements relevant to the Highstreet fast fashion industry.
Collaboration & Project Involvement
· Collaborate with cross-functional teams, including marketing, internal and external photography, VM, social, ecommerce and retail teams, to understand project goals and deliver designs that meet client expectations and deadlines.
· Manage multiple multi-channel design projects simultaneously, from concept to completion, working within specified timelines and project requirements.
· Be proactive in offering creative solutions and ideas for multichannel design challenges, bringing fresh perspectives to improve existing materials or to solve design problems.
Creative Excellence & Innovation
· Stay up-to-date with the latest trends in graphic design, fashion, and digital media, incorporating fresh, innovative ideas into your work.
· Experiment with new design techniques, formats, and tools to elevate the quality of work and maintain the agency’s competitive edge in the fashion and retail industry.
· Maintain high standards of design, detail, and accuracy, ensuring that all deliverables are production-ready and meet the technical specifications required for print and digital formats.
File Management & Version Control
· Maintain organised design files and ensure that all final assets are stored properly and are easily accessible for future use and by other parties (internally and externally).
· Manage and update design libraries, templates, and assets, ensuring consistency and efficiency in design production.
Qualifications
Education & Experience
· Bachelor's degree in Graphic Design, Visual Arts, or a related field (preferred).
· 3-5 years of experience in a multichannel design role, with a focus on fashion, retail, including digital media.
· Strong portfolio demonstrating both print and digital design skills, including work in fashion (preferred), retail, POS materials, and multi-channel campaigns.
Technical Skills
· Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign minimum requirement).
· Experience designing for digital platforms, including social media, email marketing, websites, and e-commerce.
· Understanding of print production processes and technical requirements for high-quality print materials and substrates.
· Familiarity with UI/UX principles and responsive design for digital platforms is an advantage.
Creative & Soft Skills
· Strong creative vision and ability to execute designs that resonate with fashion-conscious consumers.
· Ability to think strategically and creatively to bring brand campaigns to life across multiple channels.
· Detail-oriented with excellent typography, layout, and colour skills.
· Excellent communication and collaboration skills, with the ability to work effectively in a fast-paced, multi-disciplinary team.
· Ability to work independently, manage time effectively, and handle multiple projects simultaneously under tight deadlines.
· Knowledge of trends in retail marketing and customer behaviour in both online and in-store environments.
Application Process
Please submit your CV, a covering letter highlighting your relevant experience, and a portfolio showcasing your creative design work. We encourage you to include examples of both print, digital and integrated multi-channel campaign projects.
Imprint t/a PIXL is an equal opportunity employer committed to diversity and inclusion in the workplace. We encourage applicants from all backgrounds to apply.