Introduction
We are looking for an enthusiastic and analytical lover of data and marketing platforms to run an AI-driven data acquisition service subscription, helping us identify prospects and feed them into a marketing platform from which you’ll masterfully target them with supplied campaigns. This role will sit within our Marketing Department, where full training and support will be provided.
Job Purpose
As the Market Research Executive, you will specialise in collecting, analysing, filtering and targeting prospects using some of the latest technology. You will primarily use multiple data sources and cross-referencing tools to identify potential new business prospects before managing data entry and list creation into our email marketing and CRM systems. You’ll then orchestrate target campaigns, and tune the data and campaign process to deliver optimal results (new customer enquiries).
Knowledge, Skills & Experience
Essential:
* Analytical and numerical skills
* Data Handling/Input/Spreadsheet skills
* An understanding of different research techniques
* Accuracy and attention to detail
* Strong verbal, written and presenting communication and interpersonal skills
* Inquisitive & curious mind
* Ability to use own initiative.
* Excellent organising and time management skills
Desirable:
* Experience in CRM/Marketing platforms.
* Experienced in the MQL to SQL process.
* An interest in marketing tech and AI
Key Result Areas
* Identification through data sources and tools for new prospective customers
* Accurately build and maintain a database of companies and contact details.
* Assist in building comprehensive databases refining processes & testing new ideas!
* Seamless integration of leads into CRM Marketing platform
* Analyse campaign performance metrics and improvement opportunities
Salary - Pro-rata £25,0000 pa
Job Type: Part-time
Pay: Up to £25,000.00 per year
Expected hours: 20 per week
Benefits:
* Company events
* On-site parking
Work Location: Hybrid remote in Wellingborough
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