Manages stock rotation, surpluses, and ensures efficient stockkeeping. Analyzes business records to boost sales, plans promotions and special events, and collaborates with staff to communicate offers and product details to customers. Maintains adequate merchandise reserves, addresses customer complaints, and oversees financial records and security measures. Authorizes supplier payments, sets pricing, discount, and credit terms, and ensures merchandise quality. Utilizes advertising and display effectively and manages work schedules to meet sales and productivity targets.